<div><img alt="Image credits: amazon" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Fe931e1f4-71ecd324-hero-2024-09-12t122557.201.png&amp;w=640&amp;q=75" height="500" width="500"/><div><p><span style="font-size: 14px;"><em>This content is made in partnership with Leonor Greyl, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.</em></span></p>
<p>As a dedicated shopping resource, we consider it part of our job to provide you with information on the latest products hitting the market. So, when we heard <a href="https://go.linkby.com/LLWLCUPZ" target="_blank">Leonor Greyl</a> was launching a new product (a hair and scalp serum, no less), we jumped at the opportunity to try it.</p>
<p>Known to many Rank &amp; Style readers for their top-rated <a href="https://www.rankandstyle.com/top-10-list/best-pre-shampoo-treatments" target="_blank">Pre-Shampoo Hair Treatment</a>, Leonor Greyl has exceptional hair care down to a science. In fact, the brand has been a pioneer in luxury natural hair care since 1968. Leonor Greyl’s products are always sustainably sourced and designed with your hair's health and growth in mind—and their new <a href="https://go.linkby.com/LLWLCUPZ" target="_blank">Serum Energisant</a> is no exception.</p>
<p>Ahead, we share our editor’s initial review of the newly launched product, along with details on what to expect, how to use it, and the key ingredients that make up its formula.</p>
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This Iconic French Luxury Hair Care Brand Just Launched A Hair And Scalp Serum—Here’s Our Review

Product Review: Leonor Greyl Serum Energisant

<div><img alt="Image credits: gopure" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2F2e195759-abf7077a-hero-(75).png&amp;w=640&amp;q=75" height="500" width="500"/><div><p><em>This content is made in partnership with goPure, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.</em></p>
<p>As shopping experts, when a new product stirs up buzz online, we have to learn everything there is to know about the product and whether or not the hype is real. GoPure is a newer brand that recently caught our eye, with a swarm of TikTok users raving about its <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fgopurebeauty.com%2Fproducts%2Fexclusive-offer-tighten-lift-neck-cream" target="_blank">Tighten And Lift Neck Cream</a>. The product has also garnered over 1,800 five-star reviews and has been featured in various notable publications. That's a lot of data pointing to a winning product. Consider our interest spiked.</p>
<p>With all this positive feedback, we had to try out the product for ourselves. After testing the <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fgopurebeauty.com%2Fproducts%2Fexclusive-offer-tighten-lift-neck-cream" target="_blank">neck cream</a>, we are excited to share our thoughts with you. Keep reading to learn more about the product, why it's important to use it regularly, and our initial impressions.</p>
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Our Staff Tries The TikTok-Viral Neck Cream—Here's Our Review

Product Review: GoPure Tighten and Lift Neck Cream

<div><img alt="Image credits: trashie" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2F583909c9-94815821-large-hero-image-template-2024-06-24t211713.844.png&amp;w=640&amp;q=75" height="500" width="500"/><div><p><em>This content is made in partnership with </em><strong><em>Trashie</em></strong><em>, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.</em></p>
<p>Did you know that up to 85% of used clothing ends up in landfills? Unfortunately, donation organizations and resale platforms have so much inventory that they often dispose of it through less-than-desirable means—typically exporting it to other countries since it is cheaper to ship it out than responsibly managing the excess inventory in the US. That’s leading to big problems for our environment.</p>
<p>While shopping smarter, shifting from regular fast-fashion buys to a capsule wardrobe, clothing swaps with friends, and rental clothing programs all help; it still isn’t enough. That’s where Trashie comes in.</p>
<p><a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fgopurebeauty.com%2Fproducts%2Fexclusive-offer-tighten-lift-neck-cream" target="_blank">Trashie</a> is a business on a mission to reduce garment and textile waste. They are experts in textile recycling and have created a fun, rewarding system to encourage consumers to <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fgopurebeauty.com%2Fproducts%2Fexclusive-offer-tighten-lift-neck-cream" target="_blank">recycle responsibly</a> with The Take Back Bag.</p>
<p>Ahead, learn how Trashie works and what you can do today to make a better impact with your donation box while also earning some pretty awesome rewards.</p>
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Meet Trashie, The Brand On A Mission To Make Recycling Clothes Fun (And Way Better For The Planet)

The New And Improved Way To Recycle Your Clothing

<div><img alt="Image credits: noble panacea" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Fc99fc1ad-f275a27e-hero-(2).png&amp;w=640&amp;q=75" height="500" width="500"/><div><p><em>This content is made in partnership with </em><span style="color: rgb(97,97,97);background-color: rgb(255,255,255);font-size: 16px;font-family: Roboto, Helvetica, Arial, sans-serif;"><strong><em>Noble Panacea</em></strong></span><em>, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.</em></p>
<p>Noble Panacea is bringing forth a new era of <a href="https://go.linkby.com/QPILIPQQ" target="_blank">anti-aging skincare</a>, promising to transform your skin with the power of natural ingredients and cutting-edge science. This unique line of anti-aging skincare products was meticulously crafted by the 2016 Chemistry Nobel Prize Winner, Sir Fraser Stoddart, who dedicated 50 years of his life to molecular chemistry research. His patented OSMV™ technology, standing for Organic Super Molecular Vessel™,  encapsulates active ingredients, is 10,000x smaller than a skin cell, and delivers ingredients deep into the skin for maximum results.</p>
<p>Below, we spotlight one of Noble Panacea's top-performing products: <a href="https://go.linkby.com/QPILIPQQ/Exceptional-Overnight-Chronobiology-Doses-Refill/dp/B0CQRQ7M4Z?maas=maas_adg_4FB8747385373A2E47A74DD1FEA3A89A_afap_abs&ref_=aa_maas&tag=maas" target="_blank">The Overnight Chronobiology Peel</a>. Keep reading to learn more about this skin-enhancing peel and to shop the product for yourself.&nbsp;</p>
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The Ultimate Luxury Skincare For Aging Skin—Developed By An Award-Winning Chemist

Get To Know: Noble Panacea

<div><img alt="Image credits: truskin" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2F73e13808-2615fe55-hero-2024-09-12t144059.147.png&amp;w=640&amp;q=75" height="500" width="500"/><div><p><em>In partnership with </em><strong><em>TruSkin</em></strong><em>, our Co-Owner and CMO tested the brand's recently launched anti-aging serum. Keep reading to learn her initial thoughts and honest product review.</em></p>
<p>TruSkin, the brand best known for its vitamin C serum, which garnered the attention of celebrities, including Kim Kardashian, and over 140,000 happy shoppers across the internet, has launched a new retinol alternative, <a href="https://go.linkby.com/CGMOUDIT" target="_blank">The Longevity Serum</a>, which is now available to purchase on Target.com.&nbsp;&nbsp;</p>
<p>What makes this product launch different is its messaging: “For <em>Healthy </em>Aging,” adding that it is a serum designed to "slow the aging process of skin cells.” They don’t claim the product will reduce wrinkles or plump the skin. Instead, they want the shopper to know this product is designed to maximize skin health.</p>
<p>Featuring <a href="https://go.linkby.com/CGMOUDIT" target="_blank">Bakuchiol</a>, a botanical retinol alternative renowned for its effective yet skin-friendly benefits, this serum is particularly ideal for those with sensitive skin. Layer in Snow Algae, Lingonberry Stem Cells, and Coffeeberry, and you will have a serum packed with good-for-your-skin ingredients—all for less than $30.</p>
<p>But how well does the formula hold up to its claims? Our Co-Owner shares her thoughts below.&nbsp;</p>
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This Beloved Skincare Brand Just Released A New Anti-Aging Serum On Target—Here's Our Review

Product Review: TruSkin's NEW Longevity Serum

<div><img alt="Image credits: proven skincare" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2F0d000acb-7d3e0759-large-hero-image-template-(91).png&amp;w=640&amp;q=75" height="500" width="500"/><div><p><em>This Curated Collection is sponsored by </em><strong><em>PROVEN</em></strong><em>, which means we received payment and may also earn a commission when you shop through these links. However—as always—the products featured on this page still abide by our guiding principles and data-backed approach.</em></p>
<p>When it comes to skincare, there is no one-size-fits-all solution. Our skin is unique and requires personalized care to achieve optimal health and radiance. This is where PROVEN comes in. PROVEN is a brand that takes a personalized approach to skincare, <a href="https://go.linkby.com/ASXLXSRO" target="_blank">creating customized products</a> that cater to your unique skin concerns.</p>
<p>PROVEN aims to revolutionize the skincare industry by providing personalized solutions backed by science. That's why PROVEN uses a proprietary algorithm that analyzes your skin concerns, lifestyle, and environment to create a personalized skincare regimen that caters to your specific needs. This means that you get <a href="https://go.linkby.com/ASXLXSRO" target="_blank">customized skincare products</a> that are tailored to your unique skin concerns rather than a one-size-fits-all approach.</p>
<p>So, how does it work? The first step is to take PROVEN's complimentary <a href="https://go.linkby.com/ASXLXSRO" target="_blank">3-minute Skin Genome Quiz™</a>, where you answer questions about your skin concerns, lifestyle, and environment. The quiz considers factors such as age, skin type, skin concerns, and lifestyle habits like technology use, sun exposure, and diet. Based on your answers, PROVEN’s Award-winning AI creates a personalized skincare regimen that includes a cleanser, day moisturizer, and night cream.</p>
<p>Below, we'll take a closer look at each of the three multi-functional products and I will share my experience with each product so you know what you can expect to recieve from PROVEN's complete skincare routine.&nbsp;</p>
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Meet The Skincare Brand That Completely Customizes Its Products To Your Unique Skin Concerns

PROVEN: A Personalized Approach To Skincare

<div><img alt="Image credits: ayr" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2F6dbfbeff-7a199224-800x800-hero-image-2024-04-03t140445.526.png&amp;w=640&amp;q=75" height="500" width="500"/><div><p><span style="font-size: 18px;font-family: aktiv-grotesk;"><strong>MEET THE BRAND: AYR</strong></span></p>
<p>Whether you are already familiar with <a href="https://www.rankandstyle.com/articles/ayr-button-down-review" target="_blank">AYR</a> or not, we believe it's only right to provide a glimpse into AYR's ethos before delving into our co-owner, Beth Zerdecki's review of their Pop Jeans. AYR, which stands for All Year Round, is a brand that produces clothing for consumers throughout the year. However, it is not just about the seasons; it's also about sustainability. AYR is dedicated to creating fashionable and timeless pieces designed to last, providing a dream capsule wardrobe from an easy-to-shop brand that you can feel good about supporting.&nbsp;</p>
<p>So, if you're looking for a new clothing brand to try that can help you build an everyday wardrobe and invest in pieces you'll be able to wear consistently, AYR is a great option, and The Pop Jeans would make an excellent first purchase. But more on that below.</p>
<p><span style="font-size: 18px;font-family: aktiv-grotesk;"><strong>THE POP JEANS REVIEW: </strong><strong><em>Thoughts from Rank &amp; Style's Co-Owner and CMO, Beth Zerdecki</em></strong></span></p>
<p>"I already own AYR’s best-selling <a href="https://www.rankandstyle.com/articles/ayr-button-down-review" target="_blank">The Deep End button-down shirt</a> and wear it more than anything else in my wardrobe (sweatpants aside), so it was only a matter of time before I decided to expand my AYR collection.&nbsp;</p>
<p>The Pop Jeans, a staple on Rank &amp; Style lists for years, is a style that has my friends raving. Priced at $225, they may seem like a splurge, but the quality and fit justify the investment. These jeans are not just a wardrobe staple but a testament to AYR's commitment to sustainable and timeless fashion."</p>
<p><em>From sizing to fit to fabric, keep reading to learn more details on The Pop Jeans.  </em></p>
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I Finally Tried AYR’s The Pop Jeans—Here’s My Honest Review

Product Review: AYR The Pop Jeans

<div><img alt="Image credits: u beauty" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Fb1459688-09164002-large-hero-image-template-(43).png&amp;w=640&amp;q=75" height="500" width="500"/><div><p><em>In partnership with </em><strong><em>U Beauty</em></strong><em>, our Co-Founder and CMO put the brand’s newly launched lip plasma to the test. Want to know if it lives up to its hype? Keep reading to find out her thoughts and honest product review.</em></p>
<p><span style="font-size: 18px;font-family: aktiv-grotesk;"><strong>MEET THE BRAND: U BEAUTY</strong></span></p>
<p>U Beauty is best known for their award-winning skincare line, which incorporates their patent-pending <a href="https://go.linkby.com/MCEOUCOX" target="_blank">Siren Capsule Technology</a>—a feature that allows the anti-aging ingredients to target the areas of your skin that need it the most. Created by Tina Craig, U Beauty is the result of her desire to find a simplified and highly effective skincare solution. When you shop at ubeauty.com, you will appreciate the streamlined offering of multi-functional products you can rely on for results.</p>
<p><span style="font-size: 18px;font-family: aktiv-grotesk;"><strong>THE LIP PLASMA REVIEW: "Finally, A Lip Treatment That Works For My Dry, Flaky Lips"</strong></span></p>
<p>A fan of U Beauty (I already use and love the resurfacing compound), I was excited to learn about the launch of their <a href="https://go.linkby.com/MCEOUCOX" target="_blank">Lip Plasma</a>. I have relatively thin lips <em>and</em> dry ones at that. I slather on lip masks every night for maintenance, but I have yet to find a product that improves my lips, so I had doubts about this product.&nbsp;</p>
<p>Let me get right to it—this miracle product works. After applying a coat to my lips (and just outside the lips at night, as recommended) before bed, I woke up with a visible difference. My lips were smoother and more moisturized than they had ever been.&nbsp;</p>
<p>While I’m thrilled with those results alone, I also have to mention the impact of the gloss for daytime wear. I use the <a href="https://go.linkby.com/MCEOUCOX" target="_blank">universal clear</a> at night but switch to a pigmented version for a bit of color in the daytime. Again, I’m thrilled with the results. Glossy, enhanced lips without the annoying burning feeling you get with most lip-plumping solutions.&nbsp;</p>
<p>I’ve been using the gloss twice daily for about a week now. While I can’t say I see a sustained difference in the volume of my lips, I am hopeful after reading the many rave reviews. Overall, I am pleased with the immediate results and plan to use the product regularly. The Plasma Lip Compound has officially made it onto my reorder list.</p>
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Beth Zerdecki

Chief Product & Marketing Officer