First and foremost, let's address what makes these<a href="https://go.linkby.com/JRZJNLKD" target="_blank"> eyeshadow sticks</a> even worthy of a review. Just like the product's description on Jane Iredale's site, The ColorLuxe Eye Shadow Sticks are true multi-taskers. These rich, cream-to-powder sticks can be used as an <a href="https://go.linkby.com/JRZJNLKD" target="_blank">eye shadow, liner, or highlighter</a>, allowing for limitless creative possibilities. Whether you want to shade, highlight, or define your eyes, these sticks do it all with ease. They're a convenient single product that can serve multiple purposes, which is a significant advantage, especially for those who love to experiment with different looks or need a quick touch-up on the go.

What It Does: A Multi-Tasking Eyeshadow Stick

The second item to discuss is shades. Available in 10 timeless matte and pearl shades, the ColorLuxe Eye Shadow Sticks offer highly pigmented, buildable color. From subtle daytime looks to bold evening statements, these sticks deliver a consistent, vibrant color payoff that can be layered to achieve the desired intensity. The shades are thoughtfully curated to complement various eye colors, making it easy to find the perfect match. For brown eyes, shades like Alabaster and Moonstone are recommended, while green and hazel eyes can pop with Ivy or Bronze. Blue eyes will sparkle with Midnight or Saddle.

Shade Features: Highly Pigmented And Buildable

Jane Iredale ColorLuxe Eye Shadow Stick

"As someone who uses eyeshadow sticks daily, I was more than intrigued to test Jane Iredale's new ColorLuxe Eye Shadow Sticks. And I must say, they impressed me. What I loved most was their smooth, glide-on application. The formula adhered effortlessly to my eyelids without tugging or smudging, likely due to the inclusion of low-melting-point waxes. This feature ensures a comfortable and gentle application, particularly important for the delicate skin around the eyes—and I found that to be true. Additionally, if you love using your fingers to smooth out eyeshadow (like I do), you'll be happy to know the formula is one of the best at blending I’ve come across.
Once applied, the product was set to a velvety-soft powder finish that looked natural and stunning. It stayed put throughout the day, with little to no fallout from morning until about 5:00 PM.
Another feature I loved was the packaging. It's practical and user-friendly, with a built-in sharpener that allows you to maintain a precise tip for detailed work.
All in all, these eyeshadow sticks earn my approval. I’ll probably buy at least one or two more to keep in my makeup bag."

The Review

We're not the only ones obsessed with these new eyeshadow sticks. Here's what a few others have to say about their experiences too.
"I love these new eye brightening shadow sticks!!! They are easy to use and look great on! I will be buying one in every color!" —Kristine B.
"Best eye shadow I have ever tried. LOVE,LOVE,LOVE these!!!! They do NOT hang out in my creases and they are Sooo easy to apply!"—Karen T. 
"The ColorLuxe Eye Shadow stick makes applying eyeshadow quick and easy. For everyday use, Alabaster gives me a natural look. For a more dramatic effect, I add Ivy or Dove Grey as an eyeliner with Rose in the crease. This stick is convenient for travel and lasts until you choose to remove it. Great product!"—Pam B.
"I like the application and how my eyes look. I am an older woman and my creases are not prominent when wearing this makeup."—Susan R.
"So very easy to apply and it seems to be fool-proof. I love the ease with which I can apply this eye shadow without it smudging, smearing, or getting too much on. It is perfect for those of us getting up in years and works equally well for my daughter and granddaughter."—Yolanda C.

What Other Shoppers Are Saying

This content is made in partnership with Jane Iredale, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.
If you have been a long-time Rank &amp; Style shopper, chances are you have come across a Jane Iredale product or two on our site. Jane Iredale has long been synonymous with clean beauty and high-performance cosmetics, earning a loyal following for its commitment to quality and skin-loving ingredients, as well as a featured spot in our own Top 10 lists. The brand's new <a href="https://go.linkby.com/JRZJNLKD" target="_blank">ColorLuxe Eye Shadow Sticks</a> continue this tradition, offering a versatile and innovative approach to eye makeup that's perfect for beginners and makeup enthusiasts alike. Lucky for all of us, Rank &amp; Style's very own Director of Content &amp; Brand had the opportunity to test one out for herself. Read on to discover all there is to know about Jane Iredale's biggest launch of the year, already gaining traction on TikTok, and get a first-hand review from someone who's tried it.

There's A New Eye Shadow Stick In Town—And It's Going Viral

Product Review: Jane Iredale's ColorLuxe Eye Shadow Sticks

Trashie The Take Back Bag

It's simple. Just buy the $20 bag, fill it with up to 15 lbs of your unwanted clothing and textiles, download the label, and send it back to Trashie for sorting and recycling. For every bag you send to Trashie, you earn $30 in TrashieCash to use on rewards from your favorite brands. Below, shop Trashie's The Take Back Bag to learn more and get started.&nbsp;

How It Works

This content is made in partnership with Trashie, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.
Did you know that up to 85% of used clothing ends up in landfills? Unfortunately, donation organizations and resale platforms have so much inventory that they often dispose of it through less-than-desirable means—typically exporting it to other countries since it is cheaper to ship it out than responsibly managing the excess inventory in the US. That’s leading to big problems for our environment.
While shopping smarter, shifting from regular fast-fashion buys to a capsule wardrobe, clothing swaps with friends, and rental clothing programs all help; it still isn’t enough. That’s where Trashie comes in.
<a href="https://visit.ws/g/b4iK" target="_blank">Trashie</a> is a business on a mission to reduce garment and textile waste. They are experts in textile recycling and have created a fun, rewarding system to encourage consumers to recycle responsibly with The Take Back Bag.
Ahead, learn how Trashie works and what you can do today to make a better impact with your donation box while also earning some pretty awesome rewards.

Meet Trashie, The Brand On A Mission To Make Recycling Clothes Fun (And Way Better For The Planet)

The New And Improved Way To Recycle Your Clothing

Everlane The Linen Daytripper Shirtdress

WHAT TO LOVE: While they may look delicate, Everlane's Day Glove flats are shockingly durable (see: the review below). Made from pebbled leather, these flats feature a back pull tab, side vents, a rubber sole, and a cushioned footbed.
 PROMISING REVIEW: "I have now purchased four pairs of the Italian Leather Day Glove shoes. They are beautifully cut, higher than most other flats with a really elegant line, and the leather is beautiful and so comfortable. As advised, I went up a size and they are perfect. They are hard wearing and my first pair are now my gardening shoes. Love them. Please never stop making these."

Everlane The Italian Leather Day Glove

<a href="https://www.gopjn.com/t/TEFNS0VFQUVFR0hHSkFFREhLRE0?url=https%3A%2F%2Fwww.everlane.com%2F" target="_blank"><ins>Everlane</ins></a> is a shining example of how successful a brand can be when they commit to sustainability. In addition to partnering exclusively with ethical factories, Everlane focuses on creating high-quality, timeless clothing that can be worn for years to come. Their styles are frequently featured in our denim Top 10 lists, but they also offer a wide range of dresses, blouses, slacks, and even shoes that are suitable for a variety of age groups.

Everlane

Boden Elsa Crinkle Midi Tea Dress

Boden Merino Scallop Cardigan

A family-founded brand, <ins>Boden</ins> is recognized around the world for their hand-drawn patterns and bold silhouettes. If you’ve found yourself wishing that your wardrobe featured more color, you can’t go wrong with one of Boden’s eye-catching midi dresses. That said, the site also caters to the classic crowd, offering staples like oversized tees, slouchy cardigans, and flattering jeans.&nbsp;

Boden

Ann Taylor Cap Sleeve Tie Waist Midi Dress

Ann Taylor Ric Rac Trim Pima Cotton Tee

Sure, <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=42156&murl=https%3A%2F%2Fwww.anntaylor.com%2F%3Fcid%3DAT_GGL_BRD_Core_MBL_EXT%7CAT_Core%26ogmap%3DSEM%7CRTN%7CGOOG%7CSTND%7Cc%7CSITEWIDE%7CCORE%7CAT_GGL_BRAND_Core_MBL_EXT%7CAT_Core%7Cann%2520taylor%7C6895422404%7C82606488467%26gclid%3DCjwKCAjw3oqoBhAjEiwA_UaLtpagTMiHA7Ygp9M1uDZiVadeHFmLRyoWMI5yq_4lA0orNddYlVFvcxoCQ_AQAvD_BwE" target="_blank"><ins>Ann Taylor</ins></a> was once a brand that catered to fashion-forward career women. However, today, the company’s offerings expand beyond the office. Shop their site for everything from event-worthy statement dresses and stylish linen sets to summer sweaters and straw accessories.&nbsp;&nbsp;

Ann Taylor

J.Crew Juliette Collarless Sweater-Blazer

J.Crew Soleil Pant In Linen

<a href="http://go.rankandstyle.com?id=44078X1145106&xs=1&url=https%3A%2F%2Fwww.jcrew.com%2F" target="_blank"><ins>J.Crew</ins></a> is that brand—the one you’ve been returning to for years and years. But on the off chance you haven’t familiarized yourself with what J.Crew has to offer, let us catch you up: J.Crew’s value comes in the form of quality fabrics (think cashmere and linen) and eye-catching colors. Be on the lookout for their seasonal drops, which often involve their best-selling styles in exciting new hues.

J.Crew

Banana Republic Siena Italian Wool Blazer

Banana Republic Mya Cotton-Linen Cargo Pant

An elevated version of everything you could possibly need is available on <a href="https://gap.igs4ds.net/6Kmb3" target="_blank"><ins>Banana Republic’s</ins></a> website. Whether you’re attending a wedding, planning your outfit rotation for an upcoming vacation, or looking for a suit worthy of your next business meeting, BR has you covered. And why not check out their new home collection while you’re at it?

Banana Republic

Anthropologie The Somerset Maxi Dress

By Anthropologie Puff-Sleeve Smocked Linen Top

If "effortless eclecticism" is an aesthetic that speaks to you, <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=39789&murl=https%3A%2F%2Fwww.anthropologie.com%2F" target="_blank"><ins>Anthropologie</ins></a> is the shop for you. And while they’re the destination for striking dresses and artistically designed blouses, Anthro’s equally impressive collection of accessories and home goods should not be overlooked.

Anthropologie

AYR The Deep End

WHY PEOPLE LOVE THEM AYR can barely keep these jeans in stock, and it's not hard to see why. The Pop jeans have an all-day comfort fit and feature a slightly cropped length that stops at the ankle so you can show off your shoes.
ADDITIONAL THINGS TO KNOW The Pop jeans come in two washes: Laid Back and Bomba.

AYR The Pop

To quote Vogue, <a href="https://bit.ly/36JtZFx" target="_blank"><ins>AYR</ins></a> is “...like a gift from the denim gods.” AYR is pronounced like “air” and stands for All Year Round, a nod to the versatility of the brand’s designs. One scroll through AYR’s site is all it takes to pick up on the fact that seaside chic is their specialty, but you’ll have no trouble sporting their easy aesthetic in the city and beyond.

Athleta Triumph Hoodie

WHY IT MADE THE LIST These tailored joggers are the perfect solution for any busy-day wardrobe crisis. Made from a Featherweight Stretch material, they feel incredibly light and airy, ensuring maximum comfort whether you're at work, traveling, or running errands. Trust us: You'll love how versatile and comfortable these joggers are, making them the go-to choice for any activity.&nbsp;
DESIGN DETAILS Athleta’s Brooklyn Heights Jogger have a loose fit that doesn't feel too baggy, and the tapered bottom gives them a modern look. The semi-fitted cut is also really flattering and makes them easy to wear with a variety of different tops. And the best part? The cuffs feature a zipper at the ankle, which makes them easy to put on and take off.&nbsp;

Athleta Brooklyn Heights High Rise Jogger

Why not embrace the athleisure epidemic? Especially when <a href="https://gap.igs4ds.net/2AnYD" target="_blank"><ins>Athleta</ins></a> is making it look so good. Focused on designing performancewear for women of all shapes, sizes, and backgrounds, Athleta’s clothing condones comfort and movement above all. Plus, they’re a certified B Corporation, which makes supporting them all the sweeter.

Athleta

Frank & EiIeen Famous Denim Relaxed Button-Up Shirt

Frank & Eileen Wicklow The Italian Chino

<a href="https://bit.ly/40jQ8UA" target="_blank"><ins>Frank &amp; Eileen</ins></a> is a woman-owned, women-led clothing company with Irish roots. The brand believes in using only the finest Italian fabric and insists that every design that comes out of their company is crafted sustainably. In fact, here it is in their own words: “We make the best woven shirts and soft knits in the world—sustainably.”

Frank & Eileen 

Quince Mongolian Cashmere Crewneck Sweater

Quince 100% Washable Silk Skirt

Nice things don't have to cost a lot—that is the idea that <a href="https://www.pjtra.com/t/TUJGR0pFTkJGRkhJSEtCR0ZORUhJ?url=https%3A%2F%2Fwww.quince.com%2F" target="_blank"><ins>Quince</ins></a> was founded on, and boy, are we thankful for that. Silk, cashmere, linen, and leather: All of the finest materials are put to use in Quince’s designs, and most of them ring up under $50. Oh, and did we mention that they also have a collection of fine jewelry that features gold, diamonds, and pearls?&nbsp;

Quince

In case you need to hear it, here’s a reminder: Fashion knows no age. Let the likes of Tracee Ellis Ross (who turns 51 later this year) and Dame Helen Mirren (a stunning 77 years of age) reinstill in you a sense of personal style that, like wine, will only become more refined as time goes on. Because if Viola Davis can turn heads in <a href="https://s3.amazonaws.com/zweb-s3.uploads/ez2/wp-content/uploads/2023/05/GettyImages-1486938527.jpg" target="_blank">vibrantly-colored feathers</a> and sequins on the red carpet at the age of 57, you can definitely sport that new style you’ve been eyeing but have been hesitant to actually try on.
On that note, we hope you’re inspired to refresh your wardrobe this season, because it’s a great time to do it. It’s also the reason why we decided to create a guide of the best online stores where women in their 40s, 50s, and 60s shop regularly. This unofficial list of brands that cater to mature shoppers is better than ever, with new names joining the long-standing lineup of Talbot's, Chicos, Eileen Fisher, Garnet Hill, Karen Kane, and J.Jill. These retailers and brands offer universally flattering and on-trend pieces that are perfect for older women, no matter their style preferences. So, keep scrolling to learn more about these must-know brands and shop a few best-selling styles from each.

Here Are 10 Retailers And Brands To Shop If You're Looking For Stylish Clothing Made For The Mature Woman

The Best Online Shopping Sites For Women Over 50

Noble Panacea The Exceptional Overnight Chronobiology Peel

If you are looking to try just one product from this scientifically backed collection, the Overnight Peel should be it. This peel uses patented OSMV Technology to micro-dose and control the release of AHAs and BHAs, leaving you with renewed, healthy-looking skin when you wake up. The Overnight Chronobiology Peel should be applied once a week before going to bed. First, make sure your skin is clean and dry. Then, use the provided brush to apply an even layer of the product, avoiding your eye area. Wait 5-10 minutes for the product to penetrate before applying your favorite nighttime moisturizer.&nbsp;

Product Spotlight: The Overnight Chronobiology Peel

This content is made in partnership with Noble Panacea, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.
Noble Panacea is bringing forth a new era of <a href="https://go.linkby.com/QPILIPQQ" target="_blank">anti-aging skincare</a>, promising to transform your skin with the power of natural ingredients and cutting-edge science. This unique line of anti-aging skincare products was meticulously crafted by the 2016 Chemistry Nobel Prize Winner, Sir Fraser Stoddart, who dedicated 50 years of his life to molecular chemistry research. His patented OSMV™ technology, standing for Organic Super Molecular Vessel™, encapsulates active ingredients, is 10,000x smaller than a skin cell, and delivers ingredients deep into the skin for maximum results.
Below, we spotlight one of Noble Panacea's top-performing products: <a href="https://go.linkby.com/QPILIPQQ/Exceptional-Overnight-Chronobiology-Doses-Refill/dp/B0CQRQ7M4Z?maas=maas_adg_4FB8747385373A2E47A74DD1FEA3A89A_afap_abs&ref_=aa_maas&tag=maas" target="_blank">The Overnight Chronobiology Peel</a>. Keep reading to learn more about this skin-enhancing peel and to shop the product for yourself.&nbsp;

The Ultimate Luxury Skincare For Aging Skin—Developed By An Award-Winning Chemist

Get To Know: Noble Panacea

bareMinerals Skin Rescue Pure Moisture Serum

Best For: Hydration
The Skin Rescue Pure Moisture Serum features a dual-patented sensitive skin base formula with 1% PGA + Plant Algae for lasting hydration. This serum helps to repair the skin's barrier function and visibly reduces fine lines and wrinkles for hydrated and radiant skin. According to an independent clinical study, 85% of consumers agree that their skin looked more supple after seven days.

SKIN RESCUE PURE MOISTURE SERUM WITH 1% PGA AND PLANT ALGAE

bareMinerals Skin Rescue Pure Glow Serum

Best For: Brightness
The Skin Rescue Pure Glow Serum is a brightening treatment proven to visibly brighten dark spots and improve skin's radiance without irritation. Formulated with 10% Vitamin C + Rainbow Seaweed, this serum visibly enhances the complexion, reducing the appearance of hyperpigmentation, dark spots, age spots, dullness, and discoloration, resulting in a more even skin tone. After seven days of use, 8% of consumers agreed that their skin looked more radiant.

SKIN RESCUE PURE GLOW SERUM WITH 10% VITAMIN C COMPLEX AND RAINBOW SEAWEED

bareMinerals Skin Rescue Pure Smooth Serum

Best For: Signs Of Aging
The Skin Rescue Pure Smooth Serum contains 5% Niacinamide and Chebula actives, visibly improving skin texture and reducing fine lines and wrinkles, resulting in smooth, rejuvenated, youthful skin. In a study, 93% of consumers reported that their skin looked plump and smooth and that the skin barrier improved.

SKIN RESCUE PURE SMOOTH SERUM WITH 5% NIACINAMIDE AND CHEBULA

This article is sponsored by bareMinerals, which means we received payment and may also earn a commission when you shop through these links. However—as always—the products featured on this page still abide by our guiding principles and data-backed approach.
Chances are you've heard of <a href="https://go.linkby.com/HNLLHFED" target="_blank">bareMinerals</a>, the beauty brand known for its iconic ORIGINAL Loose Mineral Foundation, the first makeup product to actively improve skin, with a formula so pure you can sleep in it. Today, bareMinerals is more committed than ever to providing clean, conscious, skin-improving cosmetics. Their cruelty-free, vegan formulas are clinically proven to improve skin texture and tone instantly and over time, and they’re safe for even the most sensitive skin.
With a clear vision, every product bareMinerals produces is designed with the mindset that the more you wear it, the more your skin improves. So, when we heard about the release of <a href="https://go.linkby.com/HNLLHFED" target="_blank">three new serums</a> from the brand, they were definitely worth reporting on.
Below, read on to discover what there is to know about bareMinerals' new Skin Rescue Serums. Backed by 10 years of research, these potent, sensitivity-minded serums are clinically proven to improve skin from the first drop, without irritation. Whether you're worried about dark spots or dry patches, we have all the information you need to help you choose the right one for your skin type and specific concerns.

These Clean, Targeted Serums Are Clinically Proven To Improve Skin At First Drop

Get To Know: bareMinerals Skin Rescue Serums

PÜR 4-In-1 Tinted Moisturizer Broad Spectrum SPF 20

The 4-in-1 Tinted Moisturizer is a game-changer, blurring the line between skincare and makeup. A Broad Spectrum SPF 20 formula, this product enhances your complexion and preps your skin, protects you from the sun, and boosts hydration. This innovative formula is packed with powerful hydrators and proven correctives, including Sodium Hyaluronate and PÜR's exclusive Ceretin Complex, a unique ingredient designed to help renew the look of your skin.

4-in-1 Tinted Moisturizer

PÜR 4-In-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation 

Achieve smoother-looking skin with our bestselling, multi-tasking 4-in-1 Pressed Mineral Makeup—an all-in-one powder foundation, concealer, powder, and SPF 15 with nourishing skincare ingredients.

4-in-1 Pressed Powder

PÜR Love Your Selfie Longwear Foundation & Concealer

This skincare-infused Longwear Foundation And Concealer instantly helps conceal, correct, and improve the skin’s appearance with flawless-looking coverage in 100 universal shades.&nbsp;

Love Your Selfie Foundation & Concealer

PÜR Cosmetics On Point Tint Creamy Eyeshadow & Primer With Peptides

This age-defying eye treatment and primer with peptides for every skin type transforms into a crease-free eyeshadow for easy application and blending. Wear alone for a natural look or as a primer for long-lasting wear under any eyeshadow.&nbsp;

On Point Tint Creamy Eyeshadow & Primer with Peptides

This lightweight, 2-in-1 multitasking stick helps give cheeks and lips a complexion-boosting, monochromatic pop of color with a sheer, buildable and blendable formula.

PÜR Cosmetics Silky Tint Creamy Multitasking Stick With Peptides

This on-the-go multitasking stick gives cheeks and lips a complexion-boosting, monochromatic pop of color! The lightweight, 2-in-1 Peptide-infused formula seamlessly applies, blends, and melts into skin for a natural, healthy-looking flush to enhance your natural glow.&nbsp;&nbsp;

Silky Tint Creamy Multitasking Stick With Peptides

If you're unfamiliar with the clean beauty brand PUR, it's time to get to know them. They are committed to using clean ingredients and creating formulas infused with skincare, ensuring customers get two-in-one benefits when incorporating PÜR Cosmetics into their daily routine. While skincare-infused makeup is a big trend today, PÜR has mastered this concept over the past 20 years as a brand founded on the importance of dermatologist-backed makeup that also benefits your skin.&nbsp;
Below, we've highlighted five of PÜR’s top-selling, versatile products. Keep reading to learn more about each bestseller, and visit <a href="https://go.linkby.com/SHIOUOGZ" target="_blank">PUR’s website</a> for video tutorials, skin-matching tips, and more.

Skincare-Infused Makeup Is The Next Big Thing—This Brand Has Been Doing It For Years

 Skincare-Infused Makeup From PÜR

TruSkin Longevity Serum

"The first thing that caught my attention about this serum was its milky white texture. I took this as a positive sign because, in my experience, serums with similar textures have always nourished and calmed my skin instead of breaking it down and rebuilding it (like retinol). So far, this one seems to be working just as well. It has a smooth application that absorbs fairly quickly and has no noticeable scent. After each application, my skin has a nice subtle sheen, which I like. My sunscreen and makeup layer over it nicely, making it an ideal solution for daytime use.
All in all, my experience with this serum has been great. I look forward to using it daily and would even recommend it as a gift, thanks to its formula that is good for all skin types and sensitivities."—Beth Zerdecki, Co-Owner and CMO

In partnership with TruSkin, our Co-Owner and CMO tested the brand's recently launched anti-aging serum. Keep reading to learn her initial thoughts and honest product review.
TruSkin, the brand best known for its vitamin C serum, which garnered the attention of celebrities, including Kim Kardashian, and over 140,000 happy shoppers on Amazon, has launched a new retinol alternative, <a href="https://go.linkby.com/QNFNSWKX" target="_blank">The Longevity Serum</a>.&nbsp;&nbsp;
What makes this product launch different? Its messaging: “For Healthy Aging,” adding that it is a serum designed to "slow the aging process of skin cells.” They don’t claim the product will reduce wrinkles or plump the skin. Instead, they want the shopper to know this product is designed to maximize skin health.
Featuring <a href="https://go.linkby.com/QNFNSWKX" target="_blank">Bakuchiol</a>, a botanical retinol alternative renowned for its effective yet skin-friendly benefits, this serum is particularly ideal for those with sensitive skin. Layer in Snow Algae, Lingonberry Stem Cells, and Coffeeberry, and you will have a serum packed with good-for-your-skin ingredients—all for less than $30.
But how well does the formula hold up to its claims? Our Co-Owner and CMO shares her personal thoughts below.&nbsp;

This Beloved Amazon Skincare Brand Just Released A New Anti-Aging Serum—Here's Our Review

Product Review: TruSkin's NEW Longevity Serum

Proven Skincare Personalized Cleanser

This product is an all-in-one solution that serves as a cleanser, toner, and exfoliator. Its gentle and sulfate-free formula effectively removes dirt, oil, and makeup without stripping the skin of its natural oils. It contains green tea extract, a rich source of antioxidants that help protect the skin from environmental stressors. The cleanser also has ginseng extract, which helps strengthen and firm the skin. In my opinion, this is the best facial cleanser I have ever used. Previous formulas I have used either leave my skin dry and stripped of moisture or, if not, the actual cleansing seems ineffective. This face moisturizer balances cleansing and hydrating like no other cleanser I have used.

Personalized Cleanser

Proven Skincare Personalized Day Moisturizer

Introducing a daytime moisturizer that provides comprehensive skin care. Its rich and deeply moisturizing formula contains essential ingredients such as zinc oxide, vitamin E, homosalate, and glycerin to keep your skin healthy, hydrated, and protected from the sun's harmful rays throughout the day. My experience with this day cream has been great. I enjoy knowing I get the benefits of an anti-aging daily moisturizer while protecting my skin from the sun and blue light exposure.&nbsp;

Personalized Day Moisturizer

Proven Skincare Personalized Night Moisturizer

To complete your skincare routine, PROVEN's night cream is exceptional. Its potent blend of active ingredients moisturizes, resulting in a smoother and brighter complexion every time you use it. This might be my favorite product I recieved in my 3-step routine. My personal formula delivers non-greasy but significant moisture to the skin. I look forward to using it every night.&nbsp;

Personalized Night Cream

This Curated Collection is sponsored by PROVEN, which means we received payment and may also earn a commission when you shop through these links. However—as always—the products featured on this page still abide by our guiding principles and data-backed approach.
When it comes to skincare, there is no one-size-fits-all solution. Our skin is unique and requires personalized care to achieve optimal health and radiance. This is where PROVEN comes in. PROVEN is a brand that takes a personalized approach to skincare, <a href="https://go.linkby.com/ASXLXSRO" target="_blank">creating customized products</a> that cater to your unique skin concerns.
PROVEN aims to revolutionize the skincare industry by providing personalized solutions backed by science. That's why PROVEN uses a proprietary algorithm that analyzes your skin concerns, lifestyle, and environment to create a personalized skincare regimen that caters to your specific needs. This means that you get <a href="https://go.linkby.com/ASXLXSRO" target="_blank">customized skincare products</a> that are tailored to your unique skin concerns rather than a one-size-fits-all approach.
So, how does it work? The first step is to take PROVEN's complimentary <a href="https://go.linkby.com/ASXLXSRO" target="_blank">3-minute Skin Genome Quiz™</a>, where you answer questions about your skin concerns, lifestyle, and environment. The quiz considers factors such as age, skin type, skin concerns, and lifestyle habits like technology use, sun exposure, and diet. Based on your answers, PROVEN’s Award-winning AI creates a personalized skincare regimen that includes a cleanser, day moisturizer, and night cream.
Below, we'll take a closer look at each of the three multi-functional products and I will share my experience with each product so you know what you can expect to recieve from PROVEN's complete skincare routine.&nbsp;

Meet The Skincare Brand That Completely Customizes Its Products To Your Unique Skin Concerns

PROVEN: A Personalized Approach To Skincare

<a href="https://amzn.to/3xScZO7" target="_blank"><ins>AMAZON:</ins></a> 4th of July Daily Deals up to 35% off. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=42156&murl=https%3A%2F%2Fwww.anntaylor.com%2F" target="_blank"><ins>ANN TAYLOR</ins></a><ins>:</ins> Take 50% off your purchase. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=39789&murl=https%3A%2F%2Fwww.anthropologie.com%2F" target="_blank"><ins>ANTHROPOLOGIE:</ins></a> Extra 50% off sale home and up to 40% off decor. <a href="https://gap.igs4ds.net/c/79998/383280/5556?u=https%3A%2F%2Fathleta.gap.com%2F" target="_blank"><ins>ATHLETA:</ins></a> The Semi-Annual Sale: Up to 70% off. <a href="https://fave.co/4bv8tmv" target="_blank"><ins>AURATE:</ins></a> 30% off with code: SPARKS. <a href="https://gap.igs4ds.net/c/79998/383276/5554?u=https%3A%2F%2Fbananarepublic.gap.com%2F" target="_blank"><ins>BANANA REPUBLIC:</ins></a> The Summer Sale: Up to 50% off sale styles. <a href="https://gap.dodxnr.net/jr1J5Z" target="_blank"><ins>BANANA REPUBLIC FACTORY:</ins></a> 50%-70% off everything. Plus, an extra 25% off your purchase. <a href="https://www.dpbolvw.net/click-7170081-13729821?sid=3225&url=https%3A%2F%2Fwww.barenecessities.com%2F" target="_self"><ins>BARE NECESSITIES:</ins></a> Semi-Annual Sale: Up to 60% off. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.bloomingdales.com%2F" target="_blank"><ins>BLOOMINGDALE'S:</ins></a> July 4th Sale: Up to 65% off. <a href="https://dsw.am3t9s.net/oqoZVe" target="_blank"><ins>DSW:</ins></a> Use code GOODBYEJUNE for $10 off $49, $20 off $99, and $60 off $199+. <a href="https://www.pjtra.com/t/TEFNS0VFQUVFR0hHSkFFREhLRE0?url=https%3A%2F%2Fwww.everlane.com%2F" target="_blank"><ins>EVERLANE: </ins></a>The Summer Sale: Up to 70% off. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=48142&murl=https%3A%2F%2Ffrankdarling.com%2F" target="_blank"><ins>FRANK DARLING:</ins></a> 15% off all yellow gold with code: SUMMERBUBBLY2024. <a href="https://gap.igs4ds.net/5044b" target="_blank"><ins>GAP</ins></a><ins>:</ins> Up to 75% off markdowns. <a href="https://bit.ly/3OU7AJu" target="_blank"><ins>H&amp;M: </ins></a>20% off your order. Plus, up to 70% sale styles. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.jcrew.com%2F&xcust=xid:fr1663940563146ada" target="_blank"><ins>J.CREW</ins></a><ins>:</ins> Up to 60% off warm-weather styles with code: JULY. <a href="https://bit.ly/3tkHRyt" target="_blank"><ins>J.CREW FACTORY</ins></a><ins>:</ins> 50-70% off everything. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.wearlively.com%2F" target="_blank"><ins>LIVELY:</ins></a> 50% off sitewide. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.loft.com%2F" target="_blank"><ins>LOFT</ins></a><ins>:</ins> 50% off your purchase. <a href="https://www.awin1.com/cread.php?awinmid=30347&awinaffid=818375&ued=https%3A%2F%2Fshop.lululemon.com%2Fc%2Fsale%2F_%2FN-1z0xcuuZ8t6" target="_blank"><ins>LULULEMON:</ins></a> We Made Too Much: More great finds added. <a href="https://www.kqzyfj.com/click-7170081-15590330?url=https%3A%2F%2Fwww.macys.com%2F" target="_blank"><ins>MACY'S:</ins></a> 4th of July Sale: Up to 60% off top-rated finds. <a href="https://www.anrdoezrs.net/click-7170081-14519783?sid=3225&url=https%3A%2F%2Fwww.madewell.com%2F" target="_blank"><ins>MADEWELL:</ins></a> Up to 70% off with code: COOLDOWN. <a href="https://www.dpbolvw.net/click-7170081-11776348?sid=3225&url=https%3A%2F%2Fshop.mango.com%2Fus%2Fwomen" target="_blank"><ins>MANGO:</ins></a> Summer Sale: Up to 50% off. <a href="https://bit.ly/3mbnQZU" target="_blank"><ins>NEIMAN MARCUS:</ins></a> Take an extra 25% off during The Designer Sale. <a href="https://nordstrom.sjv.io/LXMYm0" target="_blank"><ins>NORDSTROM:</ins></a> New markdowns just added. Plus, the Anniversary Sale preview is live. <a href="https://nordstromrack.sjv.io/0ZVvZM" target="_blank"><ins>NORDSTROM RACK:</ins></a> Up to 65% off summer must-haves. <a href="https://gap.igs4ds.net/b10xm" target="_blank"><ins>OLD NAVY</ins></a><ins>:</ins> Red, White, and Whoa! Sale: Up to 60% off. <a href="https://shop-links.co/civGi288Mlx" target="_blank"><ins>SAKS FIFTH AVENUE:</ins></a> Designer Sale: Up to 60% off. <a href="https://spanx.sjv.io/LXQ21Y" target="_blank"><ins>SPANX:</ins></a> New sale styles up to 50% off. <a href="https://goto.target.com/c/256585/81938/2092?subId1=Shemediacollective--&sharedId=bh.rankstyle28176&u=https%3A%2F%2Fwww.target.com%2F" target="_blank"><ins>TARGET:</ins></a> 20% off women's t-shirts, tanks, and swim. Plus, more 4th of July deals. <a href="https://bit.ly/3L2M2KH" target="_blank"><ins>THIRDLOVE:</ins></a> 25% off sitewide with code: FIREWORKS25. <a href="https://bit.ly/3vBAPwf" target="_blank"><ins>WALMART:</ins></a> Up to 60% off flash deals.

THE BEST WOMEN'S FASHION SALES

<a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=43420&murl=https%3A%2F%2Fbluemercury.com%2F" target="_blank"><ins>BLUEMERCURY</ins></a><ins>:</ins> Up to 30% off SPF with code: SUNNY. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.dermstore.com%2F" target="_blank"><ins>DERMSTORE:</ins></a> Sale on Sale: Extra 10% off with code: EXTRA10. <a href="https://fave.co/2wfWpHT" target="_blank"><ins>LOOKFANTASTIC:</ins></a> 15% off selected beauty with code: 15LF. <a href="https://shop-links.co/ciXbvbamIzp" target="_blank"><ins>LOVELYSKIN:</ins></a> 25% off most brands. <a href="https://shop-links.co/ciwpHgPkIQa" target="_blank"><ins>SPACE NK:</ins></a> 20% off (almost) everything with code: 20OFF. <a href="https://shop-links.co/cjb2JQbixno" target="_blank"><ins>ULTA:</ins></a> Big Summer Beauty Sale: Up to 45% off.

THE BEST BEAUTY SALES

<a href="https://www.bedbathandbeyond.com/" target="_blank"><ins>BED BATH &amp; BEYOND:</ins></a> 4th of July Sale: Up to 50% off 1000s of items. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fbrooklynbedding.com%2F" target="_blank"><ins>BROOKLYN BEDDING</ins></a><ins>:</ins> 30% off sitewide. <a href="https://fave.co/3RSePoY" target="_blank"><ins>LULU AND GEORGIA:</ins></a> 20% off sitewide. <a href="https://bit.ly/3aPsNkh" target="_blank"><ins>POTTERY BARN</ins></a><ins>:</ins> 4th of July Sale: Up to 60% off. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.surlatable.com%2Fhome" target="_blank"><ins>SUR LA TABLE</ins></a><ins>:</ins> 20% off with code: 20OFF. <a href="https://goto.target.com/c/256585/81938/2092?subId1=Shemediacollective--&sharedId=bh.rankstyle28176&u=https%3A%2F%2Fwww.target.com%2F" target="_blank"><ins>TARGET:</ins></a> Up to 40% off home goods. <a href="https://shop-links.co/ciwpRJmCQK6" target="_blank"><ins>THE CONTAINER STORE:</ins></a> Up to 40% off best sellers. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.wayfair.com%2F" target="_self"><ins>WAYFAIR:</ins></a> 4th of July Sale: Up to 70% off. <a href="https://bit.ly/3bHQIls" target="_blank"><ins>WEST ELM</ins></a><ins>:</ins> 4th of July Sale: Up to 60% off. <a href="https://bit.ly/3F3Q7cB" target="_blank"><ins>WILLIAMS SONOMA:</ins></a> Up to 50% off to brands. Plus, an extra 20% off clearance items.

THE BEST HOME SALES

<a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.carters.com%2F" target="_blank"><ins>CARTER'S:</ins></a> Summer Clearance Event: Starting at $2.99. <a href="https://gap.igs4ds.net/c/79998/383244/5553?u=https%3A%2F%2Fwww.gap.com%2F" target="_blank"><ins>GAP:</ins></a> Up to 75% off markdowns. <a href="https://bit.ly/45DcwLG" target="_blank"><ins>HANNA ANDERSSON:</ins></a> Big Hanna Sale: Up to 60% off. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.jcrew.com%2F" target="_blank"><ins>J.CREW:</ins></a> Extra 60% off sale styles with code: JULY. <a href="https://bit.ly/2Ksur2I" target="_blank"><ins>LANDS' END</ins></a><ins>:</ins> 50% off sitewide, 60% off swim, and an extra 60% off sale. <a href="https://gap.igs4ds.net/b10xm" target="_blank"><ins>OLD NAVY</ins></a><ins>:</ins> Red, White, and Whoa! Sale: Up to 60% off. <a href="https://bit.ly/3BXwVLG" target="_blank"><ins>OSHKOSH B'GOSH</ins></a><ins>:</ins> Summer Clearance Event: Starting at $2.99. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.childrensplace.com%2Fus%2Fhome" target="_blank"><ins>THE CHILDREN'S PLACE</ins></a><ins>:</ins> Summer Clearance Event: 75% off.

THE BEST KIDS SALES

<a href="https://gap.igs4ds.net/k2JEM?subId3=xid:fr1663940563146jgf" target="_blank"><ins>BANANA REPUBLIC</ins></a><ins>:</ins> The Summer Sale: Up to 50% off sale styles. <a href="https://gap.dodxnr.net/jr1J5Z" target="_blank"><ins>BANANA REPUBLIC FACTORY:</ins></a> 50%-70% off everything. Plus, an extra 25% off your purchase. <a href="https://bit.ly/3ljtlq4" target="_blank"><ins>BROOKS BROTHERS</ins></a><ins>:</ins> The July 4th Sale: 30% off sitewide. <a href="https://bit.ly/339RZxc" target="_blank"><ins>EDDIE BAUER</ins></a><ins>:</ins> 4th of July Sale: 50% off. <a href="https://www.pntrs.com/t/TUJGR0pLRkJGRkhJSEtCR0dJRUpH?url=https%3A%2F%2Fwww.fairharborclothing.com%2Fcollections%2Fmens-tops" target="_blank"><ins>FAIR HARBOR:</ins></a> 40% off all tops. <a href="https://gap.igs4ds.net/5044b" target="_blank"><ins>GAP</ins></a><ins>:</ins> Up to 75% off markdowns. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.jcrew.com%2F&xcust=xid:fr1663940563146ada" target="_blank"><ins>J.CREW</ins></a><ins>:</ins> Extra 60% off sale with code: JULY. <a href="https://bit.ly/3tkHRyt" target="_blank"><ins>J.CREW FACTORY</ins></a><ins>:</ins> 50-70% off everything. <a href="https://bit.ly/2Ksur2I" target="_blank"><ins>LANDS' END</ins></a><ins>:</ins> 50% off sitewide, 60% off swim, and an extra 60% off sale.

THE BEST MEN'S SALES

If you're anything like us, you could probably use some serious retail therapy after another long week. Lucky for you, tons of retailers just so happen to have excellent sales going on right now, thanks to the summer season. And we're making it super easy to shop them with the list below. From electronics and home goods to fashion and beauty, keep scrolling to shop our definitive guide to the best sales and discounts on the web, and be sure to check back—we update this list weekly. FEATURED DEALS
<a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=42156&murl=https%3A%2F%2Fwww.anntaylor.com%2F" target="_blank"><ins>ANN TAYLOR</ins></a><ins>:</ins> Take 50% off your purchase. <a href="https://gap.igs4ds.net/c/79998/383280/5556?u=https%3A%2F%2Fathleta.gap.com%2F" target="_blank"><ins>ATHLETA:</ins></a> The Semi-Annual Sale: Up to 70% off. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fbrooklynbedding.com%2F" target="_blank"><ins>BROOKLYN BEDDING</ins></a><ins>:</ins> 30% off sitewide. <a href="https://bit.ly/45DcwLG" target="_blank"><ins>HANNA ANDERSSON:</ins></a> Big Hanna Sale: Up to 60% off. <a href="https://bit.ly/2Ksur2I" target="_blank"><ins>LANDS' END</ins></a><ins>:</ins> 50% off sitewide, 60% off swim, and an extra 60% off sale. <a href="https://bit.ly/3L2M2KH" target="_blank"><ins>THIRDLOVE:</ins></a> 25% off sitewide with code: FIREWORKS25. <a href="https://shop-links.co/cjb2JQbixno" target="_blank"><ins>ULTA:</ins></a> Big Summer Beauty Sale: Up to 45% off. &nbsp;

Summer Sales Are Heating Up—Here’s Our Roundup Of All The Best Deals To Shop Now

Rank & Style's Sale Guide

Madewell Signature Oversize Button-Up Shirt

Nordstrom

Mother The Hustler Frayed Ankle Jeans

Supergoop! Unseen Sunscreen Jumbo + Go Set

Thread & Supply Sweatshirt Pocket Shacket

Nordstrom Mary Jane Flat 

Beis The 21-Inch Carry-On Roller

Varley Acadia Ottoman Knit Half Zip Pullover

On Cloudmonster Running Shoe

Levi's '90s Denim Trucker Jacket

Longchamp Large Le Pliage Recycled Nylon Tote

Pura x Capri Blue Best Sellers & Pura 4 Smart Fragrance Diffuser & Refill Set

FP Movement By Free People All Star Sweatshirt

Natori Pure Luxe Underwire T-Shirt Bra

Necessaire The Body Wash Duo

Nordstrom Bliss Throw Blanket

Madewell The Perfect Vintage Patch Pocket Wide Leg Jeans

Oribe Dry Texturizing Spray Duo

Hydro Flask 28-Ounce All Around Tumbler

Free People Get Your Flirt On Shorts

Caslon Chambray Button-Up Shirt

WHY PEOPLE LOVE IT: Spanx has been producing comfortable and flattering wardrobe staples since 2000, so it's no surprise that the Air Essentials Crew Neck Dress has a nearly 5-star rating and lots of reviews praising its cozy, functional design.
WHAT ELSE: This lightweight, silky-soft dress is slightly oversized, so order a size down if you want a more true-to-size fit.

Spanx AirEssentials Crew Neck Dress

Take Note, This Is What Our Staff Is Planning To Buy During The Nordstrom Anniversary Sale

Nordstrom Anniversary Sale Staff Picks

<div><img alt="Image credits: grande cosmetics" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Ffee729ea-248da63e-800x800-hero-image-(45).png&amp;w=640&amp;q=75" height="500" width="500"/><div>Lashes may be a minor facial feature, but they have the potential to make a significant impact on your overall look. Like hair, they come in different lengths and curl patterns. Some are long and straight. Others are short and curly. Some are light. Others are dark. No matter what yours look like, <a href="https://www.rankandstyle.com/top-10-list/best-mascara" target="_self">mascara</a> is a go-to for many of us. It adds dimension and color, preventing lashes from playing second fiddle to colorful eyelids or perfectly-drawn arches.&nbsp;
Still, whether you swear by just a few swipes of a <a href="https://www.rankandstyle.com/top-10-list/best-natural-deodorants" target="_blank">clean beauty</a> formula or copious amounts of a rich and luxurious one, it can do a number on those tiny hairs, causing fallout or brittleness that can make lashes look limp or even non-existent. Makeup aside, some of us are also born with little eyelashes or navigating health challenges that affect them and want a little help in the growth department. When you consider these all-too-common conundrums, it should hardly surprise you that eyelash growth serums are so popular.
Like hair growth treatments, eyelash growth serums target dryness, <a href="https://www.rankandstyle.com/top-10-list/best-mascaras-for-thin-lashes" target="_blank">weakness</a>, and stalled growth with concentrated ingredients that penetrate the root of each follicle to restore health and foster an environment for those hairs to grow stronger and, in some cases, faster. As with most beauty products, consistency matters, and results may not be instant. But over time, eyelash growth serums help boost the effectiveness of your makeup so much that the occasional makeup-free day won't feel like such a big deal.
However, it's important to note that not all eyelash growth serums are the same. Many people experience sensitivities around the eye area when using lash serums. To help you find a serum that <a href="https://www.rankandstyle.com/top-10-list/best-eyeliners-for-aging-eyes" target="_blank">won't irritate your eyes</a>, but still delivers the results you desire, we have compiled a list of the most recommended formulas from the internet. Check out our findings below to achieve your desired lash look without any discomfort.&nbsp;
How We Found The Best Eyelash Growth Serums
It's easy to overthink such a niche product, so we've found the best eyelash growth serums on the market today. Our list was created with the help of our one-of-a-kind and <a href="https://www.rankandstyle.com/how-we-rank-products" target="_blank">unbiased algorithm</a> that chooses products by analyzing a broad spectrum of data: editor reviews, expert recommendations, and best-seller lists included. Scroll on to shop the 10 eyelash growth serums that made the cut.
</div></div>

For A Lash Serum That Actually Works And Won't Irritate You Eyes, Try One Of These Reviewer Recommendations

Top 10 Eyelash Growth Serums

<div><img alt="Image credits: sephora" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Fbd9117f1-b9b76a90-large-hero-image-template-(12).png&amp;w=640&amp;q=75" height="500" width="500"/><div>If there's one thing we've learned from the ever-changing landscape of makeup trends, it's that natural beauty never goes out of style. While the days of pencil-thin <a href="https://www.rankandstyle.com/top-10-list/best-selling-brow-products" target="_blank">eyebrows</a> and neon eyeshadow may have come and gone, the current "cloud skin" trend serves as a reminder that enhancing our natural features is timeless. Enter brown mascara – the perfect way to add a subtle yet impactful twist to your makeup routine.
Brown mascara offers a more understated look compared to its classic black counterpart, yet it still delivers on length, volume, and <a href="https://www.rankandstyle.com/top-10-list/best-curling-mascaras" target="_blank">curl</a>. The warm tones in brown mascara can complement a variety of eye colors, from hazel to blue and green, enhancing their natural beauty with a touch of warmth.
Whether your eyes are deep brown or crystal blue, incorporating brown mascara into your beauty arsenal is a smart move, especially if you're a fan of the "no-makeup" makeup look. But with so many options on the market, it's essential to choose a brown mascara that delivers on its promises without clumps, smudges, or disappointments.
To help you find the perfect brown mascara for your needs, we've curated a list of the internet's top-rated options below. From lengthening formulas to volumizing wonders, these <a href="https://www.rankandstyle.com/top-10-list/best-mascara" target="_blank">mascaras</a> are sure to elevate your natural beauty game effortlessly (and confidently).
How We Found The Internet’s Best Brown Mascaras
You know the drill: In order to determine which products deserve a spot on our Top 10 lists, we put our data-powered ranking algorithm on the job. This tool uses information from reviews, best-seller lists, and social media in order to find and score the top options in a given category. Ahead, see which brown mascaras are giving shoppers good results, from recognizable names like Too Faced and Clinique to drugstore faves like Maybelline and L’Oreal Paris.
</div></div>

Love A More Natural-Looking Lash? Try One Of These Top-Rated Brown Mascaras

Top 10 Brown Mascaras

<div><img alt="Image credits: ilia" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2F87b08d30-995ffca9-800x800-hero-image-(53).png&amp;w=640&amp;q=75" height="500" width="500"/><div>If there’s one makeup product that can instantly transform your look, it’s <a href="https://www.rankandstyle.com/top-10-list/best-mascara" target="_blank">mascara</a>. With just one coat, it can <a href="https://www.rankandstyle.com/top-10-list/best-under-eye-brighteners" target="_blank">brighten the eyes</a> and awaken the face. However, if your lashes lean more straight and flat than naturally full, you already know that just any old formula—even one that claims to volumize and lengthen—isn’t going to cut it. Luckily, there are options out there made specifically for this concern. Enter: curling mascara.
In general, curling mascaras are thicker than other mascara formulas and usually contain filming polymers. These polymers coat the lashes and contract once applied, causing the <a href="https://www.rankandstyle.com/top-10-list/best-eyelash-growth-serums-1" target="_blank">lashes to lift</a> and curl. Genius, huh? To top it off, curling mascaras often come with brushes that expertly separate lashes so that the polymers can coat and curl every single one. Read: no more clumps, people.
That said, if you're in the market for a new mascara to help lift and curl your lashes, you're in the right spot.&nbsp;
How We Found The Best Curling Mascaras
With a good curling mascara, there's no need for treatments like extensions or lifts—it's a way less expensive and non-permanent alternative. But since not all mascaras that claim to curl deliver on that promise, we did the work and found 10 top-rated formulas for you. To round up this list, we turned to the help of our algorithm, a unique tool that finds and ranks the best products on the web using unbiased data. Ahead, we’re breaking down the best curling mascaras for achieving that long-lasting, full, fluttery fringe you desire—all in just a few swipes.
Ready to see it in action? View our TikTok, where we <a href="https://www.tiktok.com/@rankandstyle/video/7171637448286506282?lang=en&q=Rank%20%26%20Style&t=1683060746682" target="_blank">test the best curling mascara</a> and record the results!
</div></div>

Put These Curling Mascaras On Your Radar If Your Lashes Fall Flat

Top 10 Curling Mascaras

<div><img alt="Image credits: sephora" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Fd0baf188-7b8c84fa-large-hero-image-template-2023-01-03t095119.018.png&amp;w=640&amp;q=75" height="500" width="500"/><div>When it comes to makeup, we can probably all agree that <a href="https://www.rankandstyle.com/top-10-list/best-drugstore-mascaras" target="_self">mascara</a> is a crucial product in anyone's collection. Whether it's someone who prefers an au naturale vibe or someone with a 30-step glam routine, chances are mascara is a part of it—and for good reason. It makes the eyes pop, enhances eye shape, and can create a myriad of effects depending on the look you're going for—like you just got extensions, like you're wearing falsies, like you were born with naturally long and <a href="https://www.rankandstyle.com/top-10-list/best-waterproof-mascaras" target="_self">fluttery lashes</a>.
That said, there are tons of options out there, and it can take a lot of trial, error, and wasted tubes of mascaras to find the perfect one for you. Luckily, that's exactly the kind of thing we're here to help with. We searched the web high and low to find the absolute best mascaras out there for every kind of lash and desired look, from hardworking formulas that add <a href="https://www.rankandstyle.com/top-10-list/best-curling-mascaras" target="_self">mega curl</a> and volume to subtler options that provide a subtle lift and a little tint. No matter what your mascara preferences are, you'll find your new favorite hiding in the list below.
How We Found The Best Mascaras
Instead of handpicking the products that top our lists, we use a data-driven algorithm that ranks them based on things like reviews, best-seller lists, editor recommendations, and more. We took it a step further and tested each of our algorithm-approved mascaras and <a href="https://www.tiktok.com/@rankandstyle/video/7226545330840603950?lang=en" target="_blank">shared the results on TikTok</a>. Click through to see them for yourself! Starting at just $5, scroll on to shop our guide to the 10 best mascaras of 2023.
</div></div>

The Official Ranking Of The Internet's Best Mascaras For Every Lash Type

Top 10 Mascaras

<div><img alt="Get Longer, Fuller Lashes With The Help Of These Amplifying Mascaras" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fm%2Fmascaras-for-thin-lashes_VpDOw9T.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Not all mascaras are created equal, and if your lashes are thin or sparse, you're probably well aware of this fact. However, achieving long, perfectly <a href="https://www.rankandstyle.com/top-10-list/best-curling-mascaras">curled lashes</a> with the help of a great mascara is possible, and many of them can actually promote lash growth while you wear them. To show you what we mean, we've rounded up the Top 10 <a href="https://www.rankandstyle.com/top-10-list/best-drugstore-mascaras">mascara</a> formulas that do just that. Keep scrolling to see how they work and shop the best ones. How These Mascaras Promote Lash Growth:Mascaras that promote lash growth prioritize lash health. In other words, they're typically formulated with moisturizing and strengthening ingredients like collagen and lash-building natural waxes. When combined, these formulas can deliver voluminous length and serious strength, even after you've removed your mascara for the day. (Note: we know what you might be thinking here, but it's important to <a href="https://www.rankandstyle.com/top-10-list/best-eye-makeup-removers">remove</a> these formulas before going to bed in order to keep your lashes happy and healthy.)How We Found The Best Mascaras For Thin Lashes:Here at R&amp;S, we take shopping seriously. Whether we're looking for the perfect sundress or a buzzy skincare product, we prefer to get things right the first time. That's why the picks in our Top 10 lists are all vetted by real user reviews, best-seller lists, and social media buzz—so that you can always shop our recommendations with 100% confidence. Ahead, discover the best mascaras for adding length and volume to sparse or thin lashes.Next up, check out the 10 <a href="https://www.rankandstyle.com/top-10-list/best-waterproof-mascaras">Best Waterproof Mascaras</a>. Opening image: sephora.com</div></div>

Get Longer, Fuller Lashes With The Help Of These Amplifying Mascaras

Top 10 Mascaras For Thin Lashes

<div><img alt="We Found 10 Easy-To-Use False Lashes That Won’t Irritate Your Eyes" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Ff%2Ffalse-eyelashes_6Gds5WR.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Our <a href="https://www.rankandstyle.com/top-10-list">Top 10 Lists</a> help shoppers quickly and easily find what they need. Using an intense review and approval process (which you can learn more about <a href="https://www.rankandstyle.com/about ">here</a>), we break down the best products according to what consumers most commonly search for and want.Glamorous, luxurious false lashes have always been an elegant and alluring <a href="https://www.rankandstyle.com/top-10-list/best-red-lipsticks-for-fall">beauty staple</a>. Have your eye on trying some out? Allow us to be of service with our Top 10 sets of easy-to-use false eyelashes. We know getting eyelash extensions applied at the salon is all the rage, but when you don’t want to make the commitment or spend the cash, any of these falsies will give you the (temporary) look you want.&nbsp;It’s December, which means the holiday season is now. Could your <a href="https://www.rankandstyle.com/top-10-list/best-splurge-worthy-party-tops">party look</a> benefit from some plumped-up peepers? If so, you’re in the right place. Ahead, we've rounded up a list of the 10 best false eyelash sets in the game, all of which are easy to apply and won't irritate your eyes.How We Found The Best False EyelashesIf you’ve visited our site before, you know that we take our Top 10 lists pretty seriously. In fact, we use a data-backed approach to find the best products on the internet that factors in reviews, best-seller lists, editor recommendations, social buzz, and more. Curious to see which false lashes passed the test? Keep scrolling to discover the Top 10.Next up, check out the 10 <a href="https://www.rankandstyle.com/top-10-list/best-curling-mascaras">Best Curling Mascaras</a>.&nbsp;Opening image: @houseoflashes</div></div>

We Found 10 Easy-To-Use False Lashes That Won’t Irritate Your Eyes

Top 10 False Eyelashes

<div><img alt="Waterproof Mascaras You Can Wear Without Worry Of Smearing Or Flaking" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fw%2Fwaterproof-mascaras_fLA9ipr.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Our&nbsp;<a href="https://www.rankandstyle.com/top-10-list">Top 10 Lists</a>&nbsp;help shoppers quickly and easily find what they need. Using an intense review and approval process (which you can learn more about&nbsp;<a href="https://www.rankandstyle.com/about ">here</a>), we break down the best styles according to what consumers most commonly search for and want.There’s no worse way for the makeup gods to put a damper on your day than when your <a href="https://www.rankandstyle.com/browse/beauty/cosmetics-makeup/mascara">mascara</a> runs. Sure, you’ve mastered the eyelash curler prep and you’ve selected a brush that promises to leave your lashes fluttering flawlessly, but a rainy day or even a teary-eyed moment can ruin everything. Heading to a wedding ceremony, a swim workout, or something as simple as enjoying a stint outside during allergy season can be detrimental to your look. And although raccoons have a weirdly cute appeal to them, no one wants to look like a furry burglar because they chose the wrong mascara.Why You Need A Waterproof MascaraSince the arrival of waterproof mascara, beauty junkies over the world have sworn by its trusted security and backed coverage. While the waterproof options allow you to face the world worry-free, many mascaras have garnered an infamous reputation for overstaying their welcome. Removing your mascara should never be a battle, and many waterproof products of the past have become notorious for making lashes too stiff and staying put long after you’ve put away the makeup remover. But don’t fret! You no longer have to sacrifice your lashes for your mascara that won’t budge. Enter a new league of waterproof mascaras that you need in your makeup bag stat.Benefits Of A Waterproof MascaraFor those of you who are still apprehensive about having semi-permanent lashes during your daily grind, let’s explore the beauty benefits of making the switch to waterproof. Thanks to a nifty chemical known as dimethicone copolyol, waterproof mascara literally adheres to lashes while maintaining their smoothness and soft touch. Most waterproof options are silicone based, which is a product also used in shampoos, conditioners, and serums in the beauty aisle. Due to both silicone and dimethicone copolyol being fat based, water doesn’t mix or interfere with its integrity while it's on your lashes. Looks like that ‘oil and water don’t mix’ rule from your elementary science class really sticks!Things To Consider Before Making Your SelectionBefore you dive into this vetted list of waterproof products, it’s important to know the dos and don’ts of the art of application. Thoroughly reading the packaging, having the right kind of remover on hand for your perfect pick, and selecting a mascara with a brush that will help you achieve your dream wink are major protips to remember. If you struggle with eye sensitivities, choose a waterproof mascara that has an ophthalmologist seal of approval. Don’t worry, we got all the hypoallergenic basis covered in this product-packed list.Products And Tools To Pair With Your Waterproof MascaraTo maintain and wonderful wink all day long, it’s best to give your eyelashes a little TLC before you coat them in the good stuff. Make sure your lashes are set to flaunt their flutter with the help of a couple beauty tools every beau or beaut should have in their glamour arsenal. Investing in a quality eyelash curler is the first step. Whether you’re blessed with a naturally fanned fringe or you need a little extra juice to make your lashes stretch the extra mile, keeping a curler on hand is an essential key to blowing them away with every bat. After securing your trusted eyelash curler, locking down a favorite eyelash primer is yet another way to ensure your wink doesn’t falter no matter the weather, occasion, or crazy day that may lie ahead. Setting your lashes using a top quality lash primer is almost just important as finding a go-to waterproof mascara. It provides the perfect assist to guarantee your lashes wows with every passing glance, even in the most humid or downright wet situations. For those who may be new to the beauty game, selecting an eyelash primer is much easier than you think, and we’ve scoured the web to help you find the eyelash primer potion that’s right for you. Check out this list of top eyelash primers to get your lookers in tip-top shape before you swipe on your blackest black or natural dark brown shade of preference.Why You’ll Love Using A Waterproof FormulaWhile the long-lasting wearability of mascara is crucial, the nourishing benefit of your product is just as important. Our list of top waterproof mascaras boasts quality formulas that not only lengthen lashes, but also promote continued growth, softness, and reduced clumping. A major sign of a quality mascara—waterproof or otherwise—is its ability to leave your lashes just as luscious when the<a href="https://www.rankandstyle.com/browse/beauty/cosmetics-makeup"> makeup</a> comes off after a day of slaying. And trust us, these 10 picks certainly fit the bill.Our Method For Finding The Best Waterproof MascarasGive your lashes something to wink about this season with the top waterproof mascaras to have in your makeup bag. From best-selling favorites to drugstore classics, these mascaras are sure to keep your lashes lovely through any weather. This list includes trusted beauty brands like Dior, Maybelline, Lancome, and more that all boast waterproof and smudge-proof wearability. In addition to being a stellar lash lineup, these top waterproof mascaras have been vetted by our patented algorithm and have been gushed about by real beauty lovers who use them every single day. So what are you waiting for? Your new favorite stay-put mascara is just a click away.Love our 10 Best&nbsp;Waterproof Mascaras? Just wait till you see our 10 <a href="https://www.rankandstyle.com/top-10-list/best-eyeshadow-sticks">Best Eyeshadow Sticks</a>!&nbsp;Opening image: @maybelline</div></div>

Waterproof Mascaras You Can Wear Without Worry Of Smearing Or Flaking

Top 10 Waterproof Mascaras

<div><img alt="The Best Drugstore Mascaras For Bold And Beautiful Lashes" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fd%2Fdrugstore-mascaras_9UOMwym.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Our <a href="https://www.rankandstyle.com/top-10-list">Top 10 Lists</a> help shoppers quickly and easily find what they need. Using an intense review and approval process (which you can learn more about <a href="https://www.rankandstyle.com/about">here</a>), we break down the best products according to what consumers most commonly search for and want.If there's one makeup product we can agree almost everyone uses daily, it’s mascara. The beauty bag staple is famous for drawing attention to the eyes by providing instant lift and definition to lashes.&nbsp;However, when it comes to buying mascara, it can be difficult to find a high-quality formula with a more affordable price tag.Luckily, you don’t have to purchase a high-end mascara from a luxury brand to achieve your lash goals. There are <a href="https://www.rankandstyle.com/browse/beauty/cosmetics-makeup/mascara">numerous types of mascaras </a>that you can find at any drugstore or pharmacy—and we’ve used our unique, data-driven algorithm to determine the best ones to purchase. Ahead, you'll find tried-and-true classics and some new and exciting finds. Most importantly, these mascaras are all under $10—so you can be sure to find something that works with your budget. Whether you’re looking for a big <a href="https://www.rankandstyle.com/top-10-list/best-volumizing-mascaras-redirect">volume boost</a> or simply <a href="https://www.rankandstyle.com/top-10-list/best-drugstore-waterproof-mascaras">something waterproof</a>, we’ve got you covered with our roundup of the best drugstore mascaras for bold and beautiful lashes below.And, we didn't just stop there. In true Rank &amp; Style manner, we made sure to provide you with all the information you need when it comes to making a confident purchase decision. Read on to discover the major differences between high-end and drugstore formulas as well as shop and choose the right drugstore mascara for your lashes. High-End Mascara vs. Drugstore MascaraIt’s the eternal question: is luxury makeup worth the price tag, or is it comparable to <a href="https://www.rankandstyle.com/browse/beauty/drugstore">drugstore products</a>? It all depends on what you aim to get out of your mascara, as well as what you’re willing and able to spend. If you're on a tighter budget, it’s probably best to stick with a more affordable product. If you’re new to makeup, it may be better to practice and experiment with something less costly; that way, you can build your skills and learn your preferences before splurging on a luxury product. However, if you have the budget for it, are trying to achieve a specific look, or are a mascara master, it may be worth your while to indulge in something from a luxury beauty brand. Furthermore, there may be some quality differences between affordable and luxury mascaras. <a href="https://www.huffpost.com/entry/luxury-mascara-vs-drugstore-mascara_n_5be1b002e4b09d43e3233569">Cosmetic chemist Ni’Kita Wilson</a> notes that luxury brands can use “high-end ingredients that drugstore mascaras cannot afford.” This can result in a better designed-brush or higher-quality formula that makes a luxury mascara a worthy investment. However, Wilson also warns that “this may not be the case across all luxury brands,” and that drugstore mascaras can also be highly effective.Is Expensive Mascara Worth It?A luxury mascara isn’t always worth the price tag. A product may be more expensive, but that doesn’t automatically mean it’s better than a more affordable product. Like budget options, there can be a lot of variety in the quality of luxury mascaras. However, there’s no guarantee that a pricier product will truly be better. If it is, investing in that mascara may be worth it—but if not, you’ll end up spending more money than you need to.That being said, there’s absolutely nothing wrong with <a href="https://www.rankandstyle.com/top-10-list/best-affordable-luxury-beauty">splurging on luxury beauty products</a>. If you find high-end mascara easier to work with or better for your lashes, then it’s totally worth it! Just know that you don’t have to spend a lot of money on mascara to get bold and beautiful lashes.How To Choose The Right MascaraIn the makeup aisle of your local drugstore, you’ll find dozens of different types of mascara. This selection can be overwhelming if you aren’t fully prepared. Before heading out, consider the following:Learn Your Lashes: First and foremost, you should know what type of eyelashes you have. Are they thin or thick? Straight or curled? Dark or blonde? Short or long? If you know what your lashes are naturally like, you’ll be better equipped to pick something that suits your needs.Find The Right Formula: What type of experience do you want from your mascara? Are you looking for something you can use with your <a href="https://www.rankandstyle.com/top-10-list/best-false-eyelashes">favorite pair of falsies</a>? Is it important that your mascara is <a href="https://www.rankandstyle.com/top-10-list/best-vegan-mascaras">vegan</a> or <a href="https://www.rankandstyle.com/top-10-list/best-natural-mascaras-2017">natural</a>? Do you wear contacts or have <a href="https://www.rankandstyle.com/top-10-list/best-mascaras-for-sensitive-eyes">sensitive eyes</a>? There are special and uniquely-designed formulas for a variety of purposes, so don’t settle for something that doesn’t work for you.Wonder About The Wand: There are a number of different wand shapes to choose from. While that may seem like a marketing gimmick, it can actually affect how the mascara coats your lashes. It’s also important to consider whether your wand shape complements the formula you’ve chosen. With the right combination, you can maximize the effectiveness of your mascara.Contemplate The Color: Mascara comes in all different colors. While a <a href="https://www.rankandstyle.com/top-10-list/best-black-mascaras">classic black mascara</a> will always be in style, you may want to try something new. For something subtle, go for brown, navy, or dark purple mascara. If you feel bold, experiment with a bright or unexpected color, like pink, yellow, or green.Consider Your Collection: Think about what other types of mascara you already have. Is it time for something new or different? Further, consider what kind of eye makeup you plan to use it with. Do you have a <a href="https://www.rankandstyle.com/top-10-list/best-drugstore-eyeshadow-palettes">new eyeshadow palette</a> to play with, or will you be pairing this mascara with <a href="https://www.rankandstyle.com/top-10-list/best-drugstore-eyeliner">your favorite eyeliner</a> for everyday use? If you know how you plan to use it with your other products, it’ll be much easier to narrow things down.It can take time and patience to pick the perfect mascara—especially when price is of the utmost importance. If you aren’t sure where to start, try one of our favorites. Backed by reviews, best-seller lists, editors, beauty gurus, and more, we can pretty much guarantee you that you'll find one that fits within your budget and makes your lashes stand out.&nbsp; Love our 10 Best Drugstore Mascaras&nbsp;list? Then we think you’ll really enjoy our 10 <a href="https://www.rankandstyle.com/top-10-list/best-eyeshadow-sticks">Best Eyeshadow Sticks</a>!&nbsp;Opening image: @lorealparis</div></div>

The Best Drugstore Mascaras For Bold And Beautiful Lashes

Top 10 Drugstore Mascaras

<div><img alt="The Best Clear Mascaras For Keeping Your Lashes And Brow Hairs In Place" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fc%2Fclear-mascaras.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Ahh, clear mascara, it's one of those makeup products that harkens back to our preteen days—especially when we think about the stronghold Maybelline's iconic Great Lash had on the early 2000s. As minimalism works it's way into nearly every existent aesthetic—including but not limited to: home decor, clothing, and bag trends—we find it unsurprising that it finally made it's way to the world of makeup. The appeal of a fuss-free makeup look is something we haven't been able to ignore this season. From dewy skin to rosy cheeks and glossy mascara formulas that look just like our lashes but better, we've found ourselves reaching for our clear mascara now more than ever. After all, clear mascara has a ton of uses aside from delivering natural-looking, no maintenance lashes. This stuff blends falsies, whips unruly brows into shape, makes a killer <a href="https://www.rankandstyle.com/top-10-list/best-lash-primers">mascara primer</a>, and come summer, is our go-to for poolside makeup looks—clearly, it's versatility is unmatched. If you're on the hunt for a mascara that curls and separates your lashes without any flakes or clumps, you're in luck because we've tracked down the Top 10 clear mascaras that you can buy right this very second. The picks ahead are all vetted by real user reviews, editorial mentions, and social media buzz. Keep scrolling to find your perfect crystalline formula. Opening image: <a href="https://amzn.to/2KEQLXn">@covergirl</a>A gal can never own too many mascaras. Check out or 10 <a href="https://www.rankandstyle.com/top-10-list/best-drugstore-mascaras">Best Drugstore Mascaras</a> next for more top-rated finds.</div></div>

The Best Clear Mascaras For Keeping Your Lashes And Brow Hairs In Place

Top 10 Clear Mascaras

<div><img alt="The Best Magnetic Lashes For Transforming Sparse Eyelashes" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fm%2Fmagnetic-lashes_crO8YUq.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>False lashes—you can't live with them, and no glam look is complete without them. There's also no denying that false lashes can transform an otherwise boring look into a glamorous affair instantly, but the frustrating and glue-filled application process turns a lot of users off. While falsies give us a stunning look that we could never dream of achieving with our <a href="https://www.rankandstyle.com/top-10-list/best-drugstore-mascaras">drugstore mascara</a> alone, they're pretty much guaranteed to leave us picking glue off of our eyelids before the night is even over. Also, they’re just plain hard to apply, no matter how many YouTube tutorials we watch.&nbsp;Luckily, there's a new mess-free, long-lasting, reusable, and user-friendly alternative on the market: magnetic lashes. This revolutionary method uses two lash strips that are sandwiched around your real lashes and snap together with virtually invisible magnets. Alternatively, some kits use a magnetic liner to adhere to the lashes—perfect for all you wing masters out there. It may take a few minutes to get the hang of the new technique, but many sets come with handy-dandy magnetic tweezers that make the application process a breeze.&nbsp;If you’re looking to try out this revolutionary beauty invention, look no further than the list below. We’ve put our data-driven algorithm to the test to find the best magnetic lashes the world wide web has to offer. Our algorithm factors in editorial selections, beauty blogger favorites, and social buzz so you can be sure the picks ahead are the real deal. Whether you want bold and sexy eyes or something more suited for everyday wear, we've got you covered. Opening image: <a href="https://amzn.to/3oU7gxs">@eylureofficial&nbsp;</a>Find the falsie solution you've been dreaming of? Check out our 10 <a href="https://www.rankandstyle.com/top-10-list/best-brow-gels">Best Brow Gels</a> for more beauty hacks.&nbsp;</div></div>

The Best Magnetic Lashes For Transforming Sparse Eyelashes

Top 10 Magnetic Lashes

<div><img alt="Get Smudge-Proof, Long-Lasting Lashes When You Use One Of These Best Tubing Mascaras" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Ft%2Ftubing-mascaras_W50gOtJ.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Tired of catching a glimpse in the mirror mid-day only to see raccoon eyes staring back at you? Same. That’s why we’re jumping on the tubing mascara bandwagon and you should, too. If you're not already familiar, tubing mascara has an innovative formula that’s <a href="https://www.rankandstyle.com/top-10-list/best-waterproof-mascaras">waterproof</a>, long lasting, and easy on even the most sensitive eyes. Boasting superior results when it comes to volume and length, tubing mascaras use flexible polymers to wrap each individual lash (you guessed it—in tubes) to maximize even the tiniest little <a href="https://www.rankandstyle.com/browse/beauty/cosmetics-makeup/mascara">lashes</a> on your lash line. The best part? The formula won't budge under any circumstances until you remove it yourself with soap and water. These formulas are perfect for achieving a natural, everyday look and are guaranteed to withstand hours of wear through all your summer activities—sweat sessions and swimming included. If you're looking to test out the tubing mascara trend for yourself, look no further than the top-rated selections listed below.&nbsp;Opening image: @blincincDid you like our 10 Best Tubing Mascaras? Then you’ll love our <a href="https://www.rankandstyle.com/top-10-list/best-eyelash-curlers-2016">10 Best Eyelash Curlers</a>!</div></div>

Get Smudge-Proof, Long-Lasting Lashes When You Use One Of These Best Tubing Mascaras

Top 10 Tubing Mascaras

<div><img alt="How To Ensure Your Mascara Stays Clump-Free and Lasts All Day With A Lash Primer" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fl%2Flash-primers_v7Rht5N.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Leave the lash extensions behind and embrace your natural wink with the help of a trusted lash primer that's just right for your budget. When it comes to achieving the full-fanned look that every lady longs for, choosing the right products for prep and priming are crucial. In addition to protecting and nourishing your <a href="https://www.rankandstyle.com/browse/beauty/cosmetics-makeup/mascara">lashes</a> while they take on your favorite mascara, these Top 10 lash primers deliver mega volume and maximum separation instantly—all while being ideal for anyone's budget! Using our data-driven algorithm to search the web, we sourced the 10 best lash primers that you can find at your favorite drugstore and department stores. This list features products from trusted beauty brands including Clinique, Benefit Cosmetics, L'Oréal Paris, and many more. A range of primers offers an optimum selection for all <a href="https://www.rankandstyle.com/browse/beauty/cosmetics-makeup">makeup</a> lovers, from formulas safe for contact lens wearers and even better-than-waterproof options that last all day and night long. Check out the Top 10 lash primers to strengthen and lengthen for a wink that wows! Opening image: @lancomeUSLove our 10 Best Lash Primers? Check out our 10 <a href="https://www.rankandstyle.com/top-10-list/best-mascaras-2016">Best Mascaras</a> for more top-ranked finds!</div></div>

How To Ensure Your Mascara Stays Clump-Free and Lasts All Day With A Lash Primer

Top 10 Lash Primers

<div><img alt="Amazon&#x27;s Most Luxe Mascaras Will Give You The Exact Lashes You Desire" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fm%2Fmascaras-on-amazon.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>If there’s one thing in our <a href="https://www.rankandstyle.com/browse/beauty/cosmetics-makeup">beauty bags</a> that we absolutely can’t live without, it’s mascara—without a doubt. Think about it: a few flicks of the wrist is all it takes to totally transform your face. Whether you suffered from a sleepless night or don’t have time for a full face of makeup, mascara is there to save the day. But with the giant selection of <a href="https://www.rankandstyle.com/browse/beauty/cosmetics-makeup/mascara">mascaras</a> on the market, you could pretty much spend a lifetime tracking down the perfect one. And who has time for that? Well, we do, ladies and gents. Rank &amp; Style’s done the legwork so you no longer have to waste your hard-earned dollars on total duds. Below, discover the Top 10 mascaras on Amazon, courtesy of our tried-and-true algorithm. Whether you want to lengthen, volumize, curl, thicken, or treat, the following formulas are your fix. Keep scrolling to shop our picks and put that Prime account of yours to good use. Opening image: @BorgheseRomaLove our 10 Best Mascaras on Amazon? Check out our 10 <a href="https://www.rankandstyle.com/top-10-list/best-anti-aging-skincare-amazon">Best Anti-Aging Skincare on Amazon</a> for more top-ranked finds!</div></div>

Amazon's Most Luxe Mascaras Will Give You The Exact Lashes You Desire

Top 10 Mascaras on Amazon

<div><img alt="10 Vegan Mascaras for Fabulously Full-Fanned Lashes" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fv%2Fvegan-mascaras.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Vegan isn't just a foodie phrase anymore. In an effort to create beautiful products that keep our furry friends out of harm's way, makeup brands are bringing the best vegan mascaras into the fold. These top-rated mascaras are certain to lift, lengthen, and strengthen your lashes using quality ingredients such as coconut oil, vitamin E, wheat protein, plant botanicals, and more. Using our data-driven algorithm, real user reviews, and recommendations from vetted resources, this list of the Top 10 vegan mascaras is the only guide you need for stretching your lashes to their most voluminous limits. Your stressful search to find a cruelty-free product that packs a dramatic and full-coverage punch is finally over. Whether you need a new product that's safe for your sensitive eyes or you prefer your mascaras be clinically-tested, these 10 options crush the cosmetic competition. Check out the best vegan mascaras you need for a full-fanned set of lashes with cruelty-free karma attached! Opening image: @tartecosmetics&nbsp;Did you enjoy our 10 Best&nbsp;Vegan Mascaras? Just wait till you see our 10 <a href="https://www.rankandstyle.com/top-10-list/best-vegan-face-masks">Best Vegan Face Masks</a>!</div></div>

10 Vegan Mascaras for Fabulously Full-Fanned Lashes

Top 10 Vegan Mascaras

<div><img alt="Our Favorite Waterproof Mascaras To Pick Up From The Drugstore" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fd%2Fdrugstore-waterproof-mascaras.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>There’s no need to break the bank when finding a high quality, long-lasting mascara that can withstand water and sweat. The following drugstore finds are all you need! When looking to complete your makeup bag without spending more than necessary on a solid waterproof mascara, Rank &amp; Style did the hard work and rounded up the best clump-free, voluminous, length-giving mascaras that will ensure a raccoon-free eye even on the hottest day at the pool this summer. And the best part? They all cost less than $10. Look no further for the perfect waterproof mascara to get you through the hot, long summer months than our Top 10 list of drugstore waterproof mascaras!&nbsp;Opening image: @LOrealParisUSA</div></div>

Our Favorite Waterproof Mascaras To Pick Up From The Drugstore

Top 10 Drugstore Waterproof Mascaras

<div><img alt="Add Some Drama To Your Lashes With These Top-Rated Volumizing Mascaras" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fv%2Fvolumizing-mascaras.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Finding the perfect mascara can be like searching for a needle in the haystack. You'll likely encounter many that fail before finding the perfect fit. Luckily, the Rank &amp; Style algorithm can eliminate a huge amount of that guess work. We've selected the Top 10 volumizing mascaras on the market, ranging from the extremely high end to a near steal. And the results delivered vary from formula to formula, with options for lengthening, thickening, or majorly darkening. There's guaranteed to be a look you love in the mascaras that follow; you'll be simply stunned to see just how much a set of defined lashes can transform your overall look. Opening image: lorealparisusa.com</div></div>

Beauty —

Nordstrom Anniversary Sale Staff Picks