First and foremost, let's address what makes these<a href="https://go.linkby.com/JRZJNLKD" target="_blank"> eyeshadow sticks</a> even worthy of a review. Just like the product's description on Jane Iredale's site, The ColorLuxe Eye Shadow Sticks are true multi-taskers. These rich, cream-to-powder sticks can be used as an <a href="https://go.linkby.com/JRZJNLKD" target="_blank">eye shadow, liner, or highlighter</a>, allowing for limitless creative possibilities. Whether you want to shade, highlight, or define your eyes, these sticks do it all with ease. They're a convenient single product that can serve multiple purposes, which is a significant advantage, especially for those who love to experiment with different looks or need a quick touch-up on the go.

What It Does: A Multi-Tasking Eyeshadow Stick

The second item to discuss is shades. Available in 10 timeless matte and pearl shades, the ColorLuxe Eye Shadow Sticks offer highly pigmented, buildable color. From subtle daytime looks to bold evening statements, these sticks deliver a consistent, vibrant color payoff that can be layered to achieve the desired intensity. The shades are thoughtfully curated to complement various eye colors, making it easy to find the perfect match. For brown eyes, shades like Alabaster and Moonstone are recommended, while green and hazel eyes can pop with Ivy or Bronze. Blue eyes will sparkle with Midnight or Saddle.

Shade Features: Highly Pigmented And Buildable

Jane Iredale ColorLuxe Eye Shadow Stick

"As someone who uses eyeshadow sticks daily, I was more than intrigued to test Jane Iredale's new ColorLuxe Eye Shadow Sticks. And I must say, they impressed me. What I loved most was their smooth, glide-on application. The formula adhered effortlessly to my eyelids without tugging or smudging, likely due to the inclusion of low-melting-point waxes. This feature ensures a comfortable and gentle application, particularly important for the delicate skin around the eyes—and I found that to be true. Additionally, if you love using your fingers to smooth out eyeshadow (like I do), you'll be happy to know the formula is one of the best at blending I’ve come across.
Once applied, the product was set to a velvety-soft powder finish that looked natural and stunning. It stayed put throughout the day, with little to no fallout from morning until about 5:00 PM.
Another feature I loved was the packaging. It's practical and user-friendly, with a built-in sharpener that allows you to maintain a precise tip for detailed work.
All in all, these eyeshadow sticks earn my approval. I’ll probably buy at least one or two more to keep in my makeup bag."

The Review

We're not the only ones obsessed with these new eyeshadow sticks. Here's what a few others have to say about their experiences too.
"I love these new eye brightening shadow sticks!!! They are easy to use and look great on! I will be buying one in every color!" —Kristine B.
"Best eye shadow I have ever tried. LOVE,LOVE,LOVE these!!!! They do NOT hang out in my creases and they are Sooo easy to apply!"—Karen T. 
"The ColorLuxe Eye Shadow stick makes applying eyeshadow quick and easy. For everyday use, Alabaster gives me a natural look. For a more dramatic effect, I add Ivy or Dove Grey as an eyeliner with Rose in the crease. This stick is convenient for travel and lasts until you choose to remove it. Great product!"—Pam B.
"I like the application and how my eyes look. I am an older woman and my creases are not prominent when wearing this makeup."—Susan R.
"So very easy to apply and it seems to be fool-proof. I love the ease with which I can apply this eye shadow without it smudging, smearing, or getting too much on. It is perfect for those of us getting up in years and works equally well for my daughter and granddaughter."—Yolanda C.

What Other Shoppers Are Saying

This content is made in partnership with Jane Iredale, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.
If you have been a long-time Rank &amp; Style shopper, chances are you have come across a Jane Iredale product or two on our site. Jane Iredale has long been synonymous with clean beauty and high-performance cosmetics, earning a loyal following for its commitment to quality and skin-loving ingredients, as well as a featured spot in our own Top 10 lists. The brand's new <a href="https://go.linkby.com/JRZJNLKD" target="_blank">ColorLuxe Eye Shadow Sticks</a> continue this tradition, offering a versatile and innovative approach to eye makeup that's perfect for beginners and makeup enthusiasts alike. Lucky for all of us, Rank &amp; Style's very own Director of Content &amp; Brand had the opportunity to test one out for herself. Read on to discover all there is to know about Jane Iredale's biggest launch of the year, already gaining traction on TikTok, and get a first-hand review from someone who's tried it.

There's A New Eye Shadow Stick In Town—And It's Going Viral

Product Review: Jane Iredale's ColorLuxe Eye Shadow Sticks

Trashie The Take Back Bag

It's simple. Just buy the $20 bag, fill it with up to 15 lbs of your unwanted clothing and textiles, download the label, and send it back to Trashie for sorting and recycling. For every bag you send to Trashie, you earn $30 in TrashieCash to use on rewards from your favorite brands. Below, shop Trashie's The Take Back Bag to learn more and get started.&nbsp;

How It Works

This content is made in partnership with Trashie, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.
Did you know that up to 85% of used clothing ends up in landfills? Unfortunately, donation organizations and resale platforms have so much inventory that they often dispose of it through less-than-desirable means—typically exporting it to other countries since it is cheaper to ship it out than responsibly managing the excess inventory in the US. That’s leading to big problems for our environment.
While shopping smarter, shifting from regular fast-fashion buys to a capsule wardrobe, clothing swaps with friends, and rental clothing programs all help; it still isn’t enough. That’s where Trashie comes in.
<a href="https://visit.ws/g/b4iK" target="_blank">Trashie</a> is a business on a mission to reduce garment and textile waste. They are experts in textile recycling and have created a fun, rewarding system to encourage consumers to recycle responsibly with The Take Back Bag.
Ahead, learn how Trashie works and what you can do today to make a better impact with your donation box while also earning some pretty awesome rewards.

Meet Trashie, The Brand On A Mission To Make Recycling Clothes Fun (And Way Better For The Planet)

The New And Improved Way To Recycle Your Clothing

Everlane The Linen Daytripper Shirtdress

WHAT TO LOVE: While they may look delicate, Everlane's Day Glove flats are shockingly durable (see: the review below). Made from pebbled leather, these flats feature a back pull tab, side vents, a rubber sole, and a cushioned footbed.
 PROMISING REVIEW: "I have now purchased four pairs of the Italian Leather Day Glove shoes. They are beautifully cut, higher than most other flats with a really elegant line, and the leather is beautiful and so comfortable. As advised, I went up a size and they are perfect. They are hard wearing and my first pair are now my gardening shoes. Love them. Please never stop making these."

Everlane The Italian Leather Day Glove

<a href="https://www.gopjn.com/t/TEFNS0VFQUVFR0hHSkFFREhLRE0?url=https%3A%2F%2Fwww.everlane.com%2F" target="_blank"><ins>Everlane</ins></a> is a shining example of how successful a brand can be when they commit to sustainability. In addition to partnering exclusively with ethical factories, Everlane focuses on creating high-quality, timeless clothing that can be worn for years to come. Their styles are frequently featured in our denim Top 10 lists, but they also offer a wide range of dresses, blouses, slacks, and even shoes that are suitable for a variety of age groups.

Everlane

Boden Elsa Crinkle Midi Tea Dress

Boden Merino Scallop Cardigan

A family-founded brand, <ins>Boden</ins> is recognized around the world for their hand-drawn patterns and bold silhouettes. If you’ve found yourself wishing that your wardrobe featured more color, you can’t go wrong with one of Boden’s eye-catching midi dresses. That said, the site also caters to the classic crowd, offering staples like oversized tees, slouchy cardigans, and flattering jeans.&nbsp;

Boden

Ann Taylor Cap Sleeve Tie Waist Midi Dress

Ann Taylor Ric Rac Trim Pima Cotton Tee

Sure, <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=42156&murl=https%3A%2F%2Fwww.anntaylor.com%2F%3Fcid%3DAT_GGL_BRD_Core_MBL_EXT%7CAT_Core%26ogmap%3DSEM%7CRTN%7CGOOG%7CSTND%7Cc%7CSITEWIDE%7CCORE%7CAT_GGL_BRAND_Core_MBL_EXT%7CAT_Core%7Cann%2520taylor%7C6895422404%7C82606488467%26gclid%3DCjwKCAjw3oqoBhAjEiwA_UaLtpagTMiHA7Ygp9M1uDZiVadeHFmLRyoWMI5yq_4lA0orNddYlVFvcxoCQ_AQAvD_BwE" target="_blank"><ins>Ann Taylor</ins></a> was once a brand that catered to fashion-forward career women. However, today, the company’s offerings expand beyond the office. Shop their site for everything from event-worthy statement dresses and stylish linen sets to summer sweaters and straw accessories.&nbsp;&nbsp;

Ann Taylor

J.Crew Juliette Collarless Sweater-Blazer

J.Crew Soleil Pant In Linen

<a href="http://go.rankandstyle.com?id=44078X1145106&xs=1&url=https%3A%2F%2Fwww.jcrew.com%2F" target="_blank"><ins>J.Crew</ins></a> is that brand—the one you’ve been returning to for years and years. But on the off chance you haven’t familiarized yourself with what J.Crew has to offer, let us catch you up: J.Crew’s value comes in the form of quality fabrics (think cashmere and linen) and eye-catching colors. Be on the lookout for their seasonal drops, which often involve their best-selling styles in exciting new hues.

J.Crew

Banana Republic Siena Italian Wool Blazer

Banana Republic Mya Cotton-Linen Cargo Pant

An elevated version of everything you could possibly need is available on <a href="https://gap.igs4ds.net/6Kmb3" target="_blank"><ins>Banana Republic’s</ins></a> website. Whether you’re attending a wedding, planning your outfit rotation for an upcoming vacation, or looking for a suit worthy of your next business meeting, BR has you covered. And why not check out their new home collection while you’re at it?

Banana Republic

Anthropologie The Somerset Maxi Dress

By Anthropologie Puff-Sleeve Smocked Linen Top

If "effortless eclecticism" is an aesthetic that speaks to you, <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=39789&murl=https%3A%2F%2Fwww.anthropologie.com%2F" target="_blank"><ins>Anthropologie</ins></a> is the shop for you. And while they’re the destination for striking dresses and artistically designed blouses, Anthro’s equally impressive collection of accessories and home goods should not be overlooked.

Anthropologie

AYR The Deep End

WHY PEOPLE LOVE THEM AYR can barely keep these jeans in stock, and it's not hard to see why. The Pop jeans have an all-day comfort fit and feature a slightly cropped length that stops at the ankle so you can show off your shoes.
ADDITIONAL THINGS TO KNOW The Pop jeans come in two washes: Laid Back and Bomba.

AYR The Pop

To quote Vogue, <a href="https://bit.ly/36JtZFx" target="_blank"><ins>AYR</ins></a> is “...like a gift from the denim gods.” AYR is pronounced like “air” and stands for All Year Round, a nod to the versatility of the brand’s designs. One scroll through AYR’s site is all it takes to pick up on the fact that seaside chic is their specialty, but you’ll have no trouble sporting their easy aesthetic in the city and beyond.

Athleta Triumph Hoodie

WHY IT MADE THE LIST These tailored joggers are the perfect solution for any busy-day wardrobe crisis. Made from a Featherweight Stretch material, they feel incredibly light and airy, ensuring maximum comfort whether you're at work, traveling, or running errands. Trust us: You'll love how versatile and comfortable these joggers are, making them the go-to choice for any activity.&nbsp;
DESIGN DETAILS Athleta’s Brooklyn Heights Jogger have a loose fit that doesn't feel too baggy, and the tapered bottom gives them a modern look. The semi-fitted cut is also really flattering and makes them easy to wear with a variety of different tops. And the best part? The cuffs feature a zipper at the ankle, which makes them easy to put on and take off.&nbsp;

Athleta Brooklyn Heights High Rise Jogger

Why not embrace the athleisure epidemic? Especially when <a href="https://gap.igs4ds.net/2AnYD" target="_blank"><ins>Athleta</ins></a> is making it look so good. Focused on designing performancewear for women of all shapes, sizes, and backgrounds, Athleta’s clothing condones comfort and movement above all. Plus, they’re a certified B Corporation, which makes supporting them all the sweeter.

Athleta

Frank & EiIeen Famous Denim Relaxed Button-Up Shirt

Frank & Eileen Wicklow The Italian Chino

<a href="https://bit.ly/40jQ8UA" target="_blank"><ins>Frank &amp; Eileen</ins></a> is a woman-owned, women-led clothing company with Irish roots. The brand believes in using only the finest Italian fabric and insists that every design that comes out of their company is crafted sustainably. In fact, here it is in their own words: “We make the best woven shirts and soft knits in the world—sustainably.”

Frank & Eileen 

Quince Mongolian Cashmere Crewneck Sweater

Quince 100% Washable Silk Skirt

Nice things don't have to cost a lot—that is the idea that <a href="https://www.pjtra.com/t/TUJGR0pFTkJGRkhJSEtCR0ZORUhJ?url=https%3A%2F%2Fwww.quince.com%2F" target="_blank"><ins>Quince</ins></a> was founded on, and boy, are we thankful for that. Silk, cashmere, linen, and leather: All of the finest materials are put to use in Quince’s designs, and most of them ring up under $50. Oh, and did we mention that they also have a collection of fine jewelry that features gold, diamonds, and pearls?&nbsp;

Quince

In case you need to hear it, here’s a reminder: Fashion knows no age. Let the likes of Tracee Ellis Ross (who turns 51 later this year) and Dame Helen Mirren (a stunning 77 years of age) reinstill in you a sense of personal style that, like wine, will only become more refined as time goes on. Because if Viola Davis can turn heads in <a href="https://s3.amazonaws.com/zweb-s3.uploads/ez2/wp-content/uploads/2023/05/GettyImages-1486938527.jpg" target="_blank">vibrantly-colored feathers</a> and sequins on the red carpet at the age of 57, you can definitely sport that new style you’ve been eyeing but have been hesitant to actually try on.
On that note, we hope you’re inspired to refresh your wardrobe this season, because it’s a great time to do it. It’s also the reason why we decided to create a guide of the best online stores where women in their 40s, 50s, and 60s shop regularly. This unofficial list of brands that cater to mature shoppers is better than ever, with new names joining the long-standing lineup of Talbot's, Chicos, Eileen Fisher, Garnet Hill, Karen Kane, and J.Jill. These retailers and brands offer universally flattering and on-trend pieces that are perfect for older women, no matter their style preferences. So, keep scrolling to learn more about these must-know brands and shop a few best-selling styles from each.

Here Are 10 Retailers And Brands To Shop If You're Looking For Stylish Clothing Made For The Mature Woman

The Best Online Shopping Sites For Women Over 50

Noble Panacea The Exceptional Overnight Chronobiology Peel

If you are looking to try just one product from this scientifically backed collection, the Overnight Peel should be it. This peel uses patented OSMV Technology to micro-dose and control the release of AHAs and BHAs, leaving you with renewed, healthy-looking skin when you wake up. The Overnight Chronobiology Peel should be applied once a week before going to bed. First, make sure your skin is clean and dry. Then, use the provided brush to apply an even layer of the product, avoiding your eye area. Wait 5-10 minutes for the product to penetrate before applying your favorite nighttime moisturizer.&nbsp;

Product Spotlight: The Overnight Chronobiology Peel

This content is made in partnership with Noble Panacea, which means we may earn a commission when you shop through these links. However, as always, the products featured on this page still adhere to our guiding principles and data-backed approach.
Noble Panacea is bringing forth a new era of <a href="https://go.linkby.com/QPILIPQQ" target="_blank">anti-aging skincare</a>, promising to transform your skin with the power of natural ingredients and cutting-edge science. This unique line of anti-aging skincare products was meticulously crafted by the 2016 Chemistry Nobel Prize Winner, Sir Fraser Stoddart, who dedicated 50 years of his life to molecular chemistry research. His patented OSMV™ technology, standing for Organic Super Molecular Vessel™, encapsulates active ingredients, is 10,000x smaller than a skin cell, and delivers ingredients deep into the skin for maximum results.
Below, we spotlight one of Noble Panacea's top-performing products: <a href="https://go.linkby.com/QPILIPQQ/Exceptional-Overnight-Chronobiology-Doses-Refill/dp/B0CQRQ7M4Z?maas=maas_adg_4FB8747385373A2E47A74DD1FEA3A89A_afap_abs&ref_=aa_maas&tag=maas" target="_blank">The Overnight Chronobiology Peel</a>. Keep reading to learn more about this skin-enhancing peel and to shop the product for yourself.&nbsp;

The Ultimate Luxury Skincare For Aging Skin—Developed By An Award-Winning Chemist

Get To Know: Noble Panacea

bareMinerals Skin Rescue Pure Moisture Serum

Best For: Hydration
The Skin Rescue Pure Moisture Serum features a dual-patented sensitive skin base formula with 1% PGA + Plant Algae for lasting hydration. This serum helps to repair the skin's barrier function and visibly reduces fine lines and wrinkles for hydrated and radiant skin. According to an independent clinical study, 85% of consumers agree that their skin looked more supple after seven days.

SKIN RESCUE PURE MOISTURE SERUM WITH 1% PGA AND PLANT ALGAE

bareMinerals Skin Rescue Pure Glow Serum

Best For: Brightness
The Skin Rescue Pure Glow Serum is a brightening treatment proven to visibly brighten dark spots and improve skin's radiance without irritation. Formulated with 10% Vitamin C + Rainbow Seaweed, this serum visibly enhances the complexion, reducing the appearance of hyperpigmentation, dark spots, age spots, dullness, and discoloration, resulting in a more even skin tone. After seven days of use, 8% of consumers agreed that their skin looked more radiant.

SKIN RESCUE PURE GLOW SERUM WITH 10% VITAMIN C COMPLEX AND RAINBOW SEAWEED

bareMinerals Skin Rescue Pure Smooth Serum

Best For: Signs Of Aging
The Skin Rescue Pure Smooth Serum contains 5% Niacinamide and Chebula actives, visibly improving skin texture and reducing fine lines and wrinkles, resulting in smooth, rejuvenated, youthful skin. In a study, 93% of consumers reported that their skin looked plump and smooth and that the skin barrier improved.

SKIN RESCUE PURE SMOOTH SERUM WITH 5% NIACINAMIDE AND CHEBULA

This article is sponsored by bareMinerals, which means we received payment and may also earn a commission when you shop through these links. However—as always—the products featured on this page still abide by our guiding principles and data-backed approach.
Chances are you've heard of <a href="https://go.linkby.com/HNLLHFED" target="_blank">bareMinerals</a>, the beauty brand known for its iconic ORIGINAL Loose Mineral Foundation, the first makeup product to actively improve skin, with a formula so pure you can sleep in it. Today, bareMinerals is more committed than ever to providing clean, conscious, skin-improving cosmetics. Their cruelty-free, vegan formulas are clinically proven to improve skin texture and tone instantly and over time, and they’re safe for even the most sensitive skin.
With a clear vision, every product bareMinerals produces is designed with the mindset that the more you wear it, the more your skin improves. So, when we heard about the release of <a href="https://go.linkby.com/HNLLHFED" target="_blank">three new serums</a> from the brand, they were definitely worth reporting on.
Below, read on to discover what there is to know about bareMinerals' new Skin Rescue Serums. Backed by 10 years of research, these potent, sensitivity-minded serums are clinically proven to improve skin from the first drop, without irritation. Whether you're worried about dark spots or dry patches, we have all the information you need to help you choose the right one for your skin type and specific concerns.

These Clean, Targeted Serums Are Clinically Proven To Improve Skin At First Drop

Get To Know: bareMinerals Skin Rescue Serums

PÜR 4-In-1 Tinted Moisturizer Broad Spectrum SPF 20

The 4-in-1 Tinted Moisturizer is a game-changer, blurring the line between skincare and makeup. A Broad Spectrum SPF 20 formula, this product enhances your complexion and preps your skin, protects you from the sun, and boosts hydration. This innovative formula is packed with powerful hydrators and proven correctives, including Sodium Hyaluronate and PÜR's exclusive Ceretin Complex, a unique ingredient designed to help renew the look of your skin.

4-in-1 Tinted Moisturizer

PÜR 4-In-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation 

Achieve smoother-looking skin with our bestselling, multi-tasking 4-in-1 Pressed Mineral Makeup—an all-in-one powder foundation, concealer, powder, and SPF 15 with nourishing skincare ingredients.

4-in-1 Pressed Powder

PÜR Love Your Selfie Longwear Foundation & Concealer

This skincare-infused Longwear Foundation And Concealer instantly helps conceal, correct, and improve the skin’s appearance with flawless-looking coverage in 100 universal shades.&nbsp;

Love Your Selfie Foundation & Concealer

PÜR Cosmetics On Point Tint Creamy Eyeshadow & Primer With Peptides

This age-defying eye treatment and primer with peptides for every skin type transforms into a crease-free eyeshadow for easy application and blending. Wear alone for a natural look or as a primer for long-lasting wear under any eyeshadow.&nbsp;

On Point Tint Creamy Eyeshadow & Primer with Peptides

This lightweight, 2-in-1 multitasking stick helps give cheeks and lips a complexion-boosting, monochromatic pop of color with a sheer, buildable and blendable formula.

PÜR Cosmetics Silky Tint Creamy Multitasking Stick With Peptides

This on-the-go multitasking stick gives cheeks and lips a complexion-boosting, monochromatic pop of color! The lightweight, 2-in-1 Peptide-infused formula seamlessly applies, blends, and melts into skin for a natural, healthy-looking flush to enhance your natural glow.&nbsp;&nbsp;

Silky Tint Creamy Multitasking Stick With Peptides

If you're unfamiliar with the clean beauty brand PUR, it's time to get to know them. They are committed to using clean ingredients and creating formulas infused with skincare, ensuring customers get two-in-one benefits when incorporating PÜR Cosmetics into their daily routine. While skincare-infused makeup is a big trend today, PÜR has mastered this concept over the past 20 years as a brand founded on the importance of dermatologist-backed makeup that also benefits your skin.&nbsp;
Below, we've highlighted five of PÜR’s top-selling, versatile products. Keep reading to learn more about each bestseller, and visit <a href="https://go.linkby.com/SHIOUOGZ" target="_blank">PUR’s website</a> for video tutorials, skin-matching tips, and more.

Skincare-Infused Makeup Is The Next Big Thing—This Brand Has Been Doing It For Years

 Skincare-Infused Makeup From PÜR

TruSkin Longevity Serum

"The first thing that caught my attention about this serum was its milky white texture. I took this as a positive sign because, in my experience, serums with similar textures have always nourished and calmed my skin instead of breaking it down and rebuilding it (like retinol). So far, this one seems to be working just as well. It has a smooth application that absorbs fairly quickly and has no noticeable scent. After each application, my skin has a nice subtle sheen, which I like. My sunscreen and makeup layer over it nicely, making it an ideal solution for daytime use.
All in all, my experience with this serum has been great. I look forward to using it daily and would even recommend it as a gift, thanks to its formula that is good for all skin types and sensitivities."—Beth Zerdecki, Co-Owner and CMO

In partnership with TruSkin, our Co-Owner and CMO tested the brand's recently launched anti-aging serum. Keep reading to learn her initial thoughts and honest product review.
TruSkin, the brand best known for its vitamin C serum, which garnered the attention of celebrities, including Kim Kardashian, and over 140,000 happy shoppers on Amazon, has launched a new retinol alternative, <a href="https://go.linkby.com/QNFNSWKX" target="_blank">The Longevity Serum</a>.&nbsp;&nbsp;
What makes this product launch different? Its messaging: “For Healthy Aging,” adding that it is a serum designed to "slow the aging process of skin cells.” They don’t claim the product will reduce wrinkles or plump the skin. Instead, they want the shopper to know this product is designed to maximize skin health.
Featuring <a href="https://go.linkby.com/QNFNSWKX" target="_blank">Bakuchiol</a>, a botanical retinol alternative renowned for its effective yet skin-friendly benefits, this serum is particularly ideal for those with sensitive skin. Layer in Snow Algae, Lingonberry Stem Cells, and Coffeeberry, and you will have a serum packed with good-for-your-skin ingredients—all for less than $30.
But how well does the formula hold up to its claims? Our Co-Owner and CMO shares her personal thoughts below.&nbsp;

This Beloved Amazon Skincare Brand Just Released A New Anti-Aging Serum—Here's Our Review

Product Review: TruSkin's NEW Longevity Serum

Proven Skincare Personalized Cleanser

This product is an all-in-one solution that serves as a cleanser, toner, and exfoliator. Its gentle and sulfate-free formula effectively removes dirt, oil, and makeup without stripping the skin of its natural oils. It contains green tea extract, a rich source of antioxidants that help protect the skin from environmental stressors. The cleanser also has ginseng extract, which helps strengthen and firm the skin. In my opinion, this is the best facial cleanser I have ever used. Previous formulas I have used either leave my skin dry and stripped of moisture or, if not, the actual cleansing seems ineffective. This face moisturizer balances cleansing and hydrating like no other cleanser I have used.

Personalized Cleanser

Proven Skincare Personalized Day Moisturizer

Introducing a daytime moisturizer that provides comprehensive skin care. Its rich and deeply moisturizing formula contains essential ingredients such as zinc oxide, vitamin E, homosalate, and glycerin to keep your skin healthy, hydrated, and protected from the sun's harmful rays throughout the day. My experience with this day cream has been great. I enjoy knowing I get the benefits of an anti-aging daily moisturizer while protecting my skin from the sun and blue light exposure.&nbsp;

Personalized Day Moisturizer

Proven Skincare Personalized Night Moisturizer

To complete your skincare routine, PROVEN's night cream is exceptional. Its potent blend of active ingredients moisturizes, resulting in a smoother and brighter complexion every time you use it. This might be my favorite product I recieved in my 3-step routine. My personal formula delivers non-greasy but significant moisture to the skin. I look forward to using it every night.&nbsp;

Personalized Night Cream

This Curated Collection is sponsored by PROVEN, which means we received payment and may also earn a commission when you shop through these links. However—as always—the products featured on this page still abide by our guiding principles and data-backed approach.
When it comes to skincare, there is no one-size-fits-all solution. Our skin is unique and requires personalized care to achieve optimal health and radiance. This is where PROVEN comes in. PROVEN is a brand that takes a personalized approach to skincare, <a href="https://go.linkby.com/ASXLXSRO" target="_blank">creating customized products</a> that cater to your unique skin concerns.
PROVEN aims to revolutionize the skincare industry by providing personalized solutions backed by science. That's why PROVEN uses a proprietary algorithm that analyzes your skin concerns, lifestyle, and environment to create a personalized skincare regimen that caters to your specific needs. This means that you get <a href="https://go.linkby.com/ASXLXSRO" target="_blank">customized skincare products</a> that are tailored to your unique skin concerns rather than a one-size-fits-all approach.
So, how does it work? The first step is to take PROVEN's complimentary <a href="https://go.linkby.com/ASXLXSRO" target="_blank">3-minute Skin Genome Quiz™</a>, where you answer questions about your skin concerns, lifestyle, and environment. The quiz considers factors such as age, skin type, skin concerns, and lifestyle habits like technology use, sun exposure, and diet. Based on your answers, PROVEN’s Award-winning AI creates a personalized skincare regimen that includes a cleanser, day moisturizer, and night cream.
Below, we'll take a closer look at each of the three multi-functional products and I will share my experience with each product so you know what you can expect to recieve from PROVEN's complete skincare routine.&nbsp;

Meet The Skincare Brand That Completely Customizes Its Products To Your Unique Skin Concerns

PROVEN: A Personalized Approach To Skincare

<a href="https://amzn.to/3xScZO7" target="_blank"><ins>AMAZON:</ins></a> 4th of July Daily Deals up to 35% off. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=42156&murl=https%3A%2F%2Fwww.anntaylor.com%2F" target="_blank"><ins>ANN TAYLOR</ins></a><ins>:</ins> Take 50% off your purchase. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=39789&murl=https%3A%2F%2Fwww.anthropologie.com%2F" target="_blank"><ins>ANTHROPOLOGIE:</ins></a> Extra 50% off sale home and up to 40% off decor. <a href="https://gap.igs4ds.net/c/79998/383280/5556?u=https%3A%2F%2Fathleta.gap.com%2F" target="_blank"><ins>ATHLETA:</ins></a> The Semi-Annual Sale: Up to 70% off. <a href="https://fave.co/4bv8tmv" target="_blank"><ins>AURATE:</ins></a> 30% off with code: SPARKS. <a href="https://gap.igs4ds.net/c/79998/383276/5554?u=https%3A%2F%2Fbananarepublic.gap.com%2F" target="_blank"><ins>BANANA REPUBLIC:</ins></a> The Summer Sale: Up to 50% off sale styles. <a href="https://gap.dodxnr.net/jr1J5Z" target="_blank"><ins>BANANA REPUBLIC FACTORY:</ins></a> 50%-70% off everything. Plus, an extra 25% off your purchase. <a href="https://www.dpbolvw.net/click-7170081-13729821?sid=3225&url=https%3A%2F%2Fwww.barenecessities.com%2F" target="_self"><ins>BARE NECESSITIES:</ins></a> Semi-Annual Sale: Up to 60% off. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.bloomingdales.com%2F" target="_blank"><ins>BLOOMINGDALE'S:</ins></a> July 4th Sale: Up to 65% off. <a href="https://dsw.am3t9s.net/oqoZVe" target="_blank"><ins>DSW:</ins></a> Use code GOODBYEJUNE for $10 off $49, $20 off $99, and $60 off $199+. <a href="https://www.pjtra.com/t/TEFNS0VFQUVFR0hHSkFFREhLRE0?url=https%3A%2F%2Fwww.everlane.com%2F" target="_blank"><ins>EVERLANE: </ins></a>The Summer Sale: Up to 70% off. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=48142&murl=https%3A%2F%2Ffrankdarling.com%2F" target="_blank"><ins>FRANK DARLING:</ins></a> 15% off all yellow gold with code: SUMMERBUBBLY2024. <a href="https://gap.igs4ds.net/5044b" target="_blank"><ins>GAP</ins></a><ins>:</ins> Up to 75% off markdowns. <a href="https://bit.ly/3OU7AJu" target="_blank"><ins>H&amp;M: </ins></a>20% off your order. Plus, up to 70% sale styles. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.jcrew.com%2F&xcust=xid:fr1663940563146ada" target="_blank"><ins>J.CREW</ins></a><ins>:</ins> Up to 60% off warm-weather styles with code: JULY. <a href="https://bit.ly/3tkHRyt" target="_blank"><ins>J.CREW FACTORY</ins></a><ins>:</ins> 50-70% off everything. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.wearlively.com%2F" target="_blank"><ins>LIVELY:</ins></a> 50% off sitewide. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.loft.com%2F" target="_blank"><ins>LOFT</ins></a><ins>:</ins> 50% off your purchase. <a href="https://www.awin1.com/cread.php?awinmid=30347&awinaffid=818375&ued=https%3A%2F%2Fshop.lululemon.com%2Fc%2Fsale%2F_%2FN-1z0xcuuZ8t6" target="_blank"><ins>LULULEMON:</ins></a> We Made Too Much: More great finds added. <a href="https://www.kqzyfj.com/click-7170081-15590330?url=https%3A%2F%2Fwww.macys.com%2F" target="_blank"><ins>MACY'S:</ins></a> 4th of July Sale: Up to 60% off top-rated finds. <a href="https://www.anrdoezrs.net/click-7170081-14519783?sid=3225&url=https%3A%2F%2Fwww.madewell.com%2F" target="_blank"><ins>MADEWELL:</ins></a> Up to 70% off with code: COOLDOWN. <a href="https://www.dpbolvw.net/click-7170081-11776348?sid=3225&url=https%3A%2F%2Fshop.mango.com%2Fus%2Fwomen" target="_blank"><ins>MANGO:</ins></a> Summer Sale: Up to 50% off. <a href="https://bit.ly/3mbnQZU" target="_blank"><ins>NEIMAN MARCUS:</ins></a> Take an extra 25% off during The Designer Sale. <a href="https://nordstrom.sjv.io/LXMYm0" target="_blank"><ins>NORDSTROM:</ins></a> New markdowns just added. Plus, the Anniversary Sale preview is live. <a href="https://nordstromrack.sjv.io/0ZVvZM" target="_blank"><ins>NORDSTROM RACK:</ins></a> Up to 65% off summer must-haves. <a href="https://gap.igs4ds.net/b10xm" target="_blank"><ins>OLD NAVY</ins></a><ins>:</ins> Red, White, and Whoa! Sale: Up to 60% off. <a href="https://shop-links.co/civGi288Mlx" target="_blank"><ins>SAKS FIFTH AVENUE:</ins></a> Designer Sale: Up to 60% off. <a href="https://spanx.sjv.io/LXQ21Y" target="_blank"><ins>SPANX:</ins></a> New sale styles up to 50% off. <a href="https://goto.target.com/c/256585/81938/2092?subId1=Shemediacollective--&sharedId=bh.rankstyle28176&u=https%3A%2F%2Fwww.target.com%2F" target="_blank"><ins>TARGET:</ins></a> 20% off women's t-shirts, tanks, and swim. Plus, more 4th of July deals. <a href="https://bit.ly/3L2M2KH" target="_blank"><ins>THIRDLOVE:</ins></a> 25% off sitewide with code: FIREWORKS25. <a href="https://bit.ly/3vBAPwf" target="_blank"><ins>WALMART:</ins></a> Up to 60% off flash deals.

THE BEST WOMEN'S FASHION SALES

<a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=43420&murl=https%3A%2F%2Fbluemercury.com%2F" target="_blank"><ins>BLUEMERCURY</ins></a><ins>:</ins> Up to 30% off SPF with code: SUNNY. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.dermstore.com%2F" target="_blank"><ins>DERMSTORE:</ins></a> Sale on Sale: Extra 10% off with code: EXTRA10. <a href="https://fave.co/2wfWpHT" target="_blank"><ins>LOOKFANTASTIC:</ins></a> 15% off selected beauty with code: 15LF. <a href="https://shop-links.co/ciXbvbamIzp" target="_blank"><ins>LOVELYSKIN:</ins></a> 25% off most brands. <a href="https://shop-links.co/ciwpHgPkIQa" target="_blank"><ins>SPACE NK:</ins></a> 20% off (almost) everything with code: 20OFF. <a href="https://shop-links.co/cjb2JQbixno" target="_blank"><ins>ULTA:</ins></a> Big Summer Beauty Sale: Up to 45% off.

THE BEST BEAUTY SALES

<a href="https://www.bedbathandbeyond.com/" target="_blank"><ins>BED BATH &amp; BEYOND:</ins></a> 4th of July Sale: Up to 50% off 1000s of items. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fbrooklynbedding.com%2F" target="_blank"><ins>BROOKLYN BEDDING</ins></a><ins>:</ins> 30% off sitewide. <a href="https://fave.co/3RSePoY" target="_blank"><ins>LULU AND GEORGIA:</ins></a> 20% off sitewide. <a href="https://bit.ly/3aPsNkh" target="_blank"><ins>POTTERY BARN</ins></a><ins>:</ins> 4th of July Sale: Up to 60% off. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.surlatable.com%2Fhome" target="_blank"><ins>SUR LA TABLE</ins></a><ins>:</ins> 20% off with code: 20OFF. <a href="https://goto.target.com/c/256585/81938/2092?subId1=Shemediacollective--&sharedId=bh.rankstyle28176&u=https%3A%2F%2Fwww.target.com%2F" target="_blank"><ins>TARGET:</ins></a> Up to 40% off home goods. <a href="https://shop-links.co/ciwpRJmCQK6" target="_blank"><ins>THE CONTAINER STORE:</ins></a> Up to 40% off best sellers. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.wayfair.com%2F" target="_self"><ins>WAYFAIR:</ins></a> 4th of July Sale: Up to 70% off. <a href="https://bit.ly/3bHQIls" target="_blank"><ins>WEST ELM</ins></a><ins>:</ins> 4th of July Sale: Up to 60% off. <a href="https://bit.ly/3F3Q7cB" target="_blank"><ins>WILLIAMS SONOMA:</ins></a> Up to 50% off to brands. Plus, an extra 20% off clearance items.

THE BEST HOME SALES

<a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.carters.com%2F" target="_blank"><ins>CARTER'S:</ins></a> Summer Clearance Event: Starting at $2.99. <a href="https://gap.igs4ds.net/c/79998/383244/5553?u=https%3A%2F%2Fwww.gap.com%2F" target="_blank"><ins>GAP:</ins></a> Up to 75% off markdowns. <a href="https://bit.ly/45DcwLG" target="_blank"><ins>HANNA ANDERSSON:</ins></a> Big Hanna Sale: Up to 60% off. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.jcrew.com%2F" target="_blank"><ins>J.CREW:</ins></a> Extra 60% off sale styles with code: JULY. <a href="https://bit.ly/2Ksur2I" target="_blank"><ins>LANDS' END</ins></a><ins>:</ins> 50% off sitewide, 60% off swim, and an extra 60% off sale. <a href="https://gap.igs4ds.net/b10xm" target="_blank"><ins>OLD NAVY</ins></a><ins>:</ins> Red, White, and Whoa! Sale: Up to 60% off. <a href="https://bit.ly/3BXwVLG" target="_blank"><ins>OSHKOSH B'GOSH</ins></a><ins>:</ins> Summer Clearance Event: Starting at $2.99. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.childrensplace.com%2Fus%2Fhome" target="_blank"><ins>THE CHILDREN'S PLACE</ins></a><ins>:</ins> Summer Clearance Event: 75% off.

THE BEST KIDS SALES

<a href="https://gap.igs4ds.net/k2JEM?subId3=xid:fr1663940563146jgf" target="_blank"><ins>BANANA REPUBLIC</ins></a><ins>:</ins> The Summer Sale: Up to 50% off sale styles. <a href="https://gap.dodxnr.net/jr1J5Z" target="_blank"><ins>BANANA REPUBLIC FACTORY:</ins></a> 50%-70% off everything. Plus, an extra 25% off your purchase. <a href="https://bit.ly/3ljtlq4" target="_blank"><ins>BROOKS BROTHERS</ins></a><ins>:</ins> The July 4th Sale: 30% off sitewide. <a href="https://bit.ly/339RZxc" target="_blank"><ins>EDDIE BAUER</ins></a><ins>:</ins> 4th of July Sale: 50% off. <a href="https://www.pntrs.com/t/TUJGR0pLRkJGRkhJSEtCR0dJRUpH?url=https%3A%2F%2Fwww.fairharborclothing.com%2Fcollections%2Fmens-tops" target="_blank"><ins>FAIR HARBOR:</ins></a> 40% off all tops. <a href="https://gap.igs4ds.net/5044b" target="_blank"><ins>GAP</ins></a><ins>:</ins> Up to 75% off markdowns. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.jcrew.com%2F&xcust=xid:fr1663940563146ada" target="_blank"><ins>J.CREW</ins></a><ins>:</ins> Extra 60% off sale with code: JULY. <a href="https://bit.ly/3tkHRyt" target="_blank"><ins>J.CREW FACTORY</ins></a><ins>:</ins> 50-70% off everything. <a href="https://bit.ly/2Ksur2I" target="_blank"><ins>LANDS' END</ins></a><ins>:</ins> 50% off sitewide, 60% off swim, and an extra 60% off sale.

THE BEST MEN'S SALES

If you're anything like us, you could probably use some serious retail therapy after another long week. Lucky for you, tons of retailers just so happen to have excellent sales going on right now, thanks to the summer season. And we're making it super easy to shop them with the list below. From electronics and home goods to fashion and beauty, keep scrolling to shop our definitive guide to the best sales and discounts on the web, and be sure to check back—we update this list weekly. FEATURED DEALS
<a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=42156&murl=https%3A%2F%2Fwww.anntaylor.com%2F" target="_blank"><ins>ANN TAYLOR</ins></a><ins>:</ins> Take 50% off your purchase. <a href="https://gap.igs4ds.net/c/79998/383280/5556?u=https%3A%2F%2Fathleta.gap.com%2F" target="_blank"><ins>ATHLETA:</ins></a> The Semi-Annual Sale: Up to 70% off. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fbrooklynbedding.com%2F" target="_blank"><ins>BROOKLYN BEDDING</ins></a><ins>:</ins> 30% off sitewide. <a href="https://bit.ly/45DcwLG" target="_blank"><ins>HANNA ANDERSSON:</ins></a> Big Hanna Sale: Up to 60% off. <a href="https://bit.ly/2Ksur2I" target="_blank"><ins>LANDS' END</ins></a><ins>:</ins> 50% off sitewide, 60% off swim, and an extra 60% off sale. <a href="https://bit.ly/3L2M2KH" target="_blank"><ins>THIRDLOVE:</ins></a> 25% off sitewide with code: FIREWORKS25. <a href="https://shop-links.co/cjb2JQbixno" target="_blank"><ins>ULTA:</ins></a> Big Summer Beauty Sale: Up to 45% off. &nbsp;

Summer Sales Are Heating Up—Here’s Our Roundup Of All The Best Deals To Shop Now

Rank & Style's Sale Guide

Madewell Signature Oversize Button-Up Shirt

Nordstrom

Mother The Hustler Frayed Ankle Jeans

Supergoop! Unseen Sunscreen Jumbo + Go Set

Thread & Supply Sweatshirt Pocket Shacket

Nordstrom Mary Jane Flat 

Beis The 21-Inch Carry-On Roller

Varley Acadia Ottoman Knit Half Zip Pullover

On Cloudmonster Running Shoe

Levi's '90s Denim Trucker Jacket

Longchamp Large Le Pliage Recycled Nylon Tote

Pura x Capri Blue Best Sellers & Pura 4 Smart Fragrance Diffuser & Refill Set

FP Movement By Free People All Star Sweatshirt

Natori Pure Luxe Underwire T-Shirt Bra

Necessaire The Body Wash Duo

Nordstrom Bliss Throw Blanket

Madewell The Perfect Vintage Patch Pocket Wide Leg Jeans

Oribe Dry Texturizing Spray Duo

Hydro Flask 28-Ounce All Around Tumbler

Free People Get Your Flirt On Shorts

Caslon Chambray Button-Up Shirt

WHY PEOPLE LOVE IT: Spanx has been producing comfortable and flattering wardrobe staples since 2000, so it's no surprise that the Air Essentials Crew Neck Dress has a nearly 5-star rating and lots of reviews praising its cozy, functional design.
WHAT ELSE: This lightweight, silky-soft dress is slightly oversized, so order a size down if you want a more true-to-size fit.

Spanx AirEssentials Crew Neck Dress

Take Note, This Is What Our Staff Is Planning To Buy During The Nordstrom Anniversary Sale

Nordstrom Anniversary Sale Staff Picks

<div><img alt="Image credits: bluemercury" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Fe9b4af1d-1d955f5c-hero-(47).png&amp;w=640&amp;q=75" height="500" width="500"/><div>We get it: Prepping and <a href="https://www.rankandstyle.com/top-10-list/best-makeup-primers" target="_blank">priming</a> every inch of your face for a makeup application is a bit tedious. However, using an eyeshadow primer can be a game changer—especially during those sweltering summer days when your makeup is prone to melt right off your face.
Eyeshadow primers are designed to prepare your lids for a flawless eye makeup application. By creating a smooth base for your <a href="https://www.rankandstyle.com/top-10-list/best-eyeshadow-palettes-for-fall" target="_blank">shadow</a> to adhere to, eyeshadow primer locks in that just-applied look for hours, and in many cases, increases the vibrancy of your shadow’s pigment. They prevent smudging, fading, caking, and creasing, and they’re usually sweat-, humidity-, and water-resistant. Plus, the best eyeshadow primers are made with antioxidants and nourishing ingredients that provide a dose of hydration to the delicate skin around your <a href="https://www.rankandstyle.com/browse/beauty/cosmetics-makeup/eyes" target="_blank">eyes</a>.&nbsp;
TL;DR: Eyeshadow primers are an important product to add to your starting lineup, whether your everyday makeup routine consists of a full-face look or just a few sweeps of shadow. To help you find your favorite, we rounded up a list of the Top 10 eyeshadow primers on the market. From pigmentation-neutralizing formulas to options that take care of oily lids, there's an eyeshadow primer on the list for every skin concern, budget, and beauty routine.
Our Method For Finding The Best Eyeshadow Primers
To make sure your eyeshadow sticks with you throughout even the most sweltering days, we're bringing you 10 reviewer-approved primers with serious staying power. Whether you're in search of a drugstore pick or something for sensitive skin, we've got you covered. With the help of our <a href="https://www.rankandstyle.com/how-we-rank-products" target="_blank">data-driven algorithm</a>, we searched the web to find the 10 best eyeshadow primers with proven efficacy. Backed by best-seller lists, real user reviews, and social media buzz, the picks ahead will keep your eyeshadow looking its best all summer long. Keep scrolling to shop the top-rated eyeshadow primers our algorithm turned up.
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These Primers Are Exactly How To Keep Your Eyeshadow Intact During Hot Summer Days

Top 10 Eyeshadow Primers

<div><img alt="Image credits: charlotte tilbury" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2F35f6eeb7-ab19b846-800x800-hero-image-(86).png&amp;w=640&amp;q=75" height="500" width="500"/><div>Here’s a tip from us to you: If your makeup is prone to smudging or melting away, you need a <a href="https://www.rankandstyle.com/top-10-list/best-makeup-primers" target="_blank">primer</a>. Primers prep your skin for a smooth, long-lasting makeup look by sealing up your pores, diminishing the appearance of fine lines, and slowing down the production of oil on the skin. It’s an extra step in the routine, sure—but you’ll be thankful for it when you don’t have to reapply your foundation in the middle of a long day.&nbsp;
On that note, illuminating primers are a special kind of primer perfect for those with dry, <a href="https://www.rankandstyle.com/top-10-list/best-primers-for-mature-skin" target="_blank">maturing skin</a>. They’re often made with ingredients that have anti-aging properties, and they also help combat dullness and hyperpigmentation with brightening agents like vitamin C and green tea extract. With warmer weather on the horizon, we thought it only fair to bring you the best illuminating primers to shop from right now. Whether you use it as a base for your <a href="https://www.rankandstyle.com/top-10-list/best-foundations" target="_blank">foundation</a> or you wear it alone, there’s no question that the following picks will leave your skin glowing and radiant.&nbsp;
How We Found The Best Illuminating Primers
The 10 products below were chosen with the help of <a href="https://www.rankandstyle.com/how-we-rank-products" target="_blank">our data-driven ranking algorithm</a>. This tool uses information from reviews, best-seller lists, social media, and more sources to find and rank the top products in a given category. It’s never failed us yet, so we’re confident you’ll reap the benefits of its research as well. With that, get ready to shop the 10 best illuminating primers the internet has to offer.
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The Best Illuminating Primers For Keeping Your Makeup Intact And Giving You Super Glowy Skin 

Top 10 Illuminating Primers

<div><img alt="Image credits: bobbibrown" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Fed2ee997-45326c46-large-hero-image-template-(6).png&amp;w=640&amp;q=75" height="500" width="500"/><div>A primer is your best friend year-round when it comes to prolonging your makeup. However, it's especially crucial during this time of year, as the fluctuating temperatures can be your worst enemy if you’re caught outside wearing makeup without one. The humidity and unpredictable weather can lead to smeared makeup, acne-causing bacteria, and clogged pores. A makeup primer ensures that your <a href="https://www.rankandstyle.com/top-10-list/best-foundations" target="_blank">foundation</a> has staying power, and it provides a smooth, texture-free canvas for flawless makeup application without the smears, smudging, sliding, or caking often caused by sweat or oil. The best formulas bridge the gap between your skincare and makeup routine by locking in moisture and allowing your foundation to adhere to the primer rather than to your skin, resulting in extra staying power.
How To Find The Right Makeup Primer For Your Skin Type
Finding the right primer is all about understanding your skin type. If your skin is on the <a href="https://www.rankandstyle.com/top-10-list/best-moisturizers-for-sensitive-skin" target="_blank">sensitive side</a>, it's best to avoid formulas that contain silicones. These ingredients can irritate sensitive skin types and lead to a less-than-flawless makeup look. If your skin tends to be oily, seek out formulas that include the words "matte" or "velvet," as these primers will ensure oils don't seep through your makeup and create excess shine. Last but not least, those with dry skin should be on the lookout for makeup primers that deliver luminous or radiant finishes.
Our Method For Finding The Best Makeup Primers
Whether you have yet to discover the power of a good primer or you’re simply looking to switch it up, rest assured the primers below are the best of the best. From gripping and mattifying to radiant and glowy, we rounded up the 10 best primers on the web using our handy algorithm that factors in reviews, best-seller lists, editor recommendations, and more. Keep scrolling to shop the best primers and find your new must-have.
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We Ranked The 10 Best Makeup Primers, And There’s Something For Every Skin Type

Top 10 Makeup Primers

<div><img alt="Image credits: tatcha" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Fb4b3b2cc-191df01a-large-hero-image-template-(35).png&amp;w=640&amp;q=75" height="500" width="500"/><div>As we age, our relationship with our skin gets more intimate than ever. It’s an odd feeling to watch your complexion change over the years, but dedicating yourself to a skincare routine that makes you feel good can be a positive outlet to focus on. There’s no better feeling than finding a product that makes your skin glow and your soul happy, which is why we’re here to tell you about one of our best-kept secrets: primers for over 40-somethings.
Having a trusted primer in your makeup bag is the key to laying a smooth base for a makeup look. They ensure your makeup goes on as evenly as possible and lasts from day to night. But a primer can also benefit those with <a href="https://www.rankandstyle.com/top-10-list/best-blush-for-mature-skin" target="_blank">mature skin</a>, because many contain nourishing ingredients with anti-aging properties. In fact, the 10 best-selling primers below are made specifically for wrinkles, large pores, and fine lines, which comes in handy when applying <a href="https://www.rankandstyle.com/top-10-list/best-foundations-for-mature-skin" target="_blank">foundation</a> that tends to fall into creases (by the way, we have a solution for that problem too).
How We Found The Best Primers For Those Over 40
Our Top 10 lists are data-backed. We vet all of the products we feature with the help of our ranking algorithm, a tool that combs through information from social media, reviews, and the internet in order to judge which products in a given category are the best of the best. That means you can make informed shopping decisions that (hopefully) have happy endings. On that note: Full of hydrating, illuminating, and smoothing properties, the 10 primers ahead will serve as your answer to both long-lasting makeup and younger-looking skin.
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Hands Down, These Are The Best Primers For Aging Skin

Top 10 Primers For Mature Skin

<div><img alt="You Don’t Have To Splurge To Score A Great Primer, And These 10 Drugstore Picks Are Proof" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fd%2Fdrugstore-primers_r76X9AX.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>Our <a href="https://www.rankandstyle.com/top-10-list">Top 10 Lists</a> help shoppers quickly and easily find what they need. Using an intense review and approval process (which you can learn more about <a href="https://www.rankandstyle.com/about">here</a>), we break down the best products according to what consumers most commonly search for and want.Fact: makeup primers are the secret to long-lasting <a href="https://www.rankandstyle.com/top-10-list/best-foundations">foundation</a>. There are options out there for practically every skin type and concern, and what’s even better is you don’t have to break the bank to find a top-notch formula.If you aren't familiar, makeup primers basically act like glue between your skin and your favorite foundation. The silky, velvety formulas keep your base makeup in place while you work, play, and even sweat. The best part? There are so many options on the market—hydrating primers for dry skin, <a href="https://www.rankandstyle.com/top-10-list/best-setting-powders">mattifying</a> primers for oily skin, and even blurring primers for those with texture and tone concerns—and you don’t have to hit up your nearest Sephora to find a top performer.Drugstore makeup primers are just as popular as their luxury counterparts, and we're here to prove it. Ahead, we've rounded up a list of the Top 10 affordable primers on the shelves—all under $20.How We Found The Best Drugstore Makeup Primers of 2021To help save you time and money, we've rounded up a list of the best makeup primers you can find at your local drugstore. Our data-driven algorithm factors in best-selling buzz, editor recommendations, and real user reviews to create vetted lists of the best products out there, which is why you can feel confident these primers are the crème de la crème. Keep scrolling to see and shop the Top 10 products that made the cut.Next up, shop the 10 <a href="https://www.rankandstyle.com/top-10-list/best-makeup-setting-sprays">Best Makeup Setting Sprays</a>.&nbsp;Opening image: @elfcosmetics</div></div>

You Don’t Have To Splurge To Score A Great Primer, And These 10 Drugstore Picks Are Proof

Top 10 Drugstore Primers

<div><img alt="Achieve Primping Perfection With These 10 Best Primers For Acne-Prone Skin" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fp%2Fprimers-acne-prone-skin.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>When it comes to any glam look, outshining the competition is always a major goal. And while shining bright typically has its benefits, when the shine is coming from over-producing oil and greasy foundation finishes caused by <a href="https://www.rankandstyle.com/top-10-list/best-concealers-for-acne">acne-prone skin</a>, achieving a matte look can be a major struggle. Finding the right primer is essential for any skin type, but it especially helps to neutralize oil and lock-in foundations for glamazons with oily, combination, and acne-prone skin types. We recently enlisted our algorithm to help in the search process of finding the perfect makeup primers for those prone to acne flare-ups and <a href="https://www.rankandstyle.com/top-10-list/best-face-masks-oily-skin">oily pores</a>, and the results did not disappoint. Our algorithm, which looks at top-rated and highly-reviewed products from around the web, has rounded up the best of the best picks for you to shop from below. These 10 best primers for acne-prone skin are formulated with hydrating, smoothing, and calming ingredients that leave skin healthier while reducing the appearance of imperfections and keeping your makeup in place all day and all night long. Shop our science-backed list of the best primers for acne-prone skin from prestige makeup brands like Laura Mercier, bareMinerals, Tatcha, Smashbox, and many more to ensure a flawless and even complexion. Opening image: <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&amp;mid=2417&amp;murl=https%3A%2F%2Fwww.sephora.com%2Fproduct%2Fphoto-finish-oil-shine-control-primer-P447362%3Ficid2%3Dproducts%2520grid%3Ap447362">@smashboxcosmetics&nbsp;</a>Love our 10 Best Primers for Acne-Prone Skin? Then we think you’ll really enjoy our 10 <a href="https://www.rankandstyle.com/top-10-list/best-facial-cleansing-tools">Best Facial Cleansing Tools And Brushes</a>!</div></div>

Achieve Primping Perfection With These 10 Best Primers For Acne-Prone Skin

Top 10 Primers For Acne-Prone Skin

<div><img alt="Long Lasting Eyeshadow Primers You Can Pick Up From The Drugstore" src="https://staging.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Flists%2Fd%2Fdrugstore-eyeshadow-primers_1.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div>There's a step in your beauty routine that you didn't know you were missing, and it's applying an eyeshadow primer. Now before you say, "Well, I don't wear much eyeshadow," these primers work just as well as standalone products—think beautiful, smooth skin that will fool your coworkers&nbsp;and friends into thinking you're pulling in a solid nine hours nightly. Or say you are an established makeup maven, you'll love how a primer can fight inconveniences like oily lids and unsightly creases. Moreover, an excellent eyeshadow primer will make the <a href="https://www.rankandstyle.com/top-10-list/best-summer-eyeshadow-palettes-2017/">colors</a> you so carefully paint on those lids even more vibrant. Whether you like to apply with your fingers, prefer a creamy texture, or like a product packaged in a tidy wand, there is without a doubt an option that will suit your routine and preferences.&nbsp;</div></div>

Beauty —

Nordstrom Anniversary Sale Staff Picks