The lingerie industry has come a long way over the past few years, and as grateful as we are for that, it does have one downside: too many options. With so many fabrics, fits, and silhouettes available nowadays, it's becoming increasingly difficult to discover new styles we love—which is kind of important considering how much we all wear bras. That's why we made it our mission to rank the absolute best bra brands out there so you can find your new favorites, whether that's an ultra-soft T-shirt style, a convertible option for tricky dresses, a strapless that stays put, or all three. From French-girl favorites to direct-to-consumer labels that are changing the way we buy lingerie for good, keep scrolling to discover the 10 bra brands that'll never fail you and then shop a top-rated pick from each. Opening image: thirdlove.com
Did you like our 10 Best Bra Brands? Check out our 10 Best Strapless Bras for more top-ranked finds!
March 5, 2020
Top 10 Lists serve as unbiased shopping guides to the most trusted product recommendations on the internet. Products are scored and ranked using an algorithm backed by data consumers find most valuable when making a purchase. We are reader-supported and may earn a commission when you shop through our links.
The Rankings
Simone Perele Caresse Underwire Plunge Bra
SIMONE PERELE: There's a reason Simone Perele is a French-girl favorite. Known for creating the "best-fitting bras in France," the brand's designs are the epitome of Parisienne style: effortlessly beautiful without feeling fussy. They're the kind of bras that are comfortable enough for everyday wear, but still luxurious enough for special occasions.
Skarlett Blue Minx Balconette Bra
SKARLETT BLUE: Skarlett Blue still flies under the radar, but we have a feeling it won't for long. The brand's bras are insanely comfortable considering how beautiful they are, and they're pretty affordable too. We recommend starting with the Minx Balconette Bra—it's super supportive without feeling restrictive.
SPANX Bra-llelujah! Bralette
SPANX: Spanx is the OG brand when it comes to shapewear that comfortably smooths and flatters, and its bra selection is no different. From bulge-banishing fits to shape-enhancing cups, there's a style and size to suit every body type.
True & Co True Body Triangle Convertible Strap Bra
TRUE & CO: One of the reasons women hate bra shopping is because of all the work that comes with it—unflattering fitting rooms, pushy salespeople, different measurements at every store. True & Co. aims to change that with its unique Fit Quiz that'll help you find your favorite bra without all the hassle. And thanks to the brand's super flexible returns policy, you'll have plenty of time to take your new bras for a spin before you fully commit.
Chantelle Intimates Rive Gauche Underwire Bra
CHANTELLE: Another French-girl favorite, Chantelle is the ideal brand to turn to when you want something special. From ultra-lacey styles to all-black options, its designs are stunning, built-to-last, and available up to an H cup—because bigger busts deserve beautiful lingerie too.
Victoria’s Secret Lightly Lined Full-Coverage Bra
VICTORIA'S SECRET: Victoria's Secret may have fallen out of the spotlight for a bit, but the brand's bras have remained a fashion-girl favorite for years. From T-shirt styles that won't show through your tops to strapless options that actually stay up, there's a high-quality bra for every personal need and preference.
Calvin Klein Perfectly Fit Lightly Lined Memory Touch T-Shirt Bra
CALVIN KLEIN: Just like the brand's gorgeous LBDs and perfectly fitting jeans, Calvin Klein's bras are beautifully simple and unfussy, which is quite refreshing in a world full of flashy, uncomfortable, and complicated lingerie. Do yourself a favor and stock up on these cozy T-shirt bras—you'll wear them every day.
Thirdlove 24/7 Classic T-Shirt Bra
THIRDLOVE: With tagless clasps, flat tubing underwire, accordion straps for extra support, comfort and fit are ThirdLove's top priorities. The brand even has a unique sizing system that factors in everything from breast shape to the way you feel in your current bras, leaving customers with a whopping 78 sizes to choose from. Start with the 24/7 Classic T-Shirt Bra—it's the number-one best-seller.
Natori Feathers Underwire Contour Bra
NATORI: Responsible for a number of cult-favorite bras, Natori makes some of the chicest intimates on the market. The Feathers Underwire Contour Bra is absolutely beautiful but feels like wearing nothing, and it's invisible underneath even the thinnest white T-shirts. Take it from the Rank & Style staff—this one's a must-have.
Wacoal Red Carpet Convertible Strapless Bra
WACOAL: Consider Wacoal your one-stop-shop for any bra and any body type. Its sizes range from 30A to 46H, proving that no bust is too big or small for a high-quality, built-to-last bra you'll love.
The Latest
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