As we grow older, our tolerance level for uncomfortable undergarments goes way down. If you don’t believe us, just try to find someone over the age of 30—or even below the age of 30—who’d be okay with wearing an ill-fitting bra all day long. It’s a no-go for a lot of women, and with good reason: Who would want to spend their day futzing with straps that won’t stay up or bands that dig into their skin?
Fortunately, we live in the 21st century, which means that we don’t have to endure painful underwires, cup spillage, or strap-induced shoulder and neck pain. Today’s designers understand that we want seamless support, and they’ve responded to that desire by churning out more comfortable bra options than ever. Finding one that you’d feel confident wearing outside of the house, though? Well, that’s still a challenge. Luckily for you, we’ve done our research and come up with 10 top-rated bras that won’t have you ready to rip them off as soon as you step through your front door.
How We Found The Best Bras for Older Women
We put our data-powered ranking algorithm to work to find the best bras out there, and it came back with some impressive options. Factoring in information from reviews, social media, industry reports, and best-seller lists, our algorithm scores the top products in a category to create a definitive ranking of the 10 best options. Ahead, see which products made the cut, with styles from recognizable names like Soma, Spanx, and Honeylove.
October 30, 2024
Written By:Sierra Rogers
Product Expert:Georgia Jones
Top 10 Lists serve as unbiased shopping guides to the most trusted product recommendations on the internet. Products are scored and ranked using an algorithm backed by data consumers find most valuable when making a purchase. We are reader-supported and may earn a commission when you shop through our links.
The Rankings
Playtex 18 Hour 4745 Ultimate Lift & Support Bra
Overall Score
4.35
10
Playtex 18 Hour 4745 Ultimate Lift & Support Bra
4.22
92675 User Reviews
5
Best Seller
3
Industry Recognition
0
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best Lifting Bra For Older Women
WHAT SHOPPERS LOVE
The Playtex 18 Hour Ultimate Lift & Support Bra is loved for its wireless support system, offering higher sides, fuller cups, wider straps, and a smoother back for long-lasting comfort. The wireless bra provides a natural-looking lift provided by the Magic Ring construction, which gently supports from the bottom up.
MORE TO KNOW
The Cool Comfort moisture-wicking fabric helps keep you cool year-round, while stretch satin panels ensure a smooth, no-bulge fit. Plus, the tag-free design means no irritation, just all-day comfort.
More Colors
Inclusive
SPANXsmooth Bra-llelujah! Lightly Lined Full Coverage Bra
Overall Score
4.4
09
SPANXsmooth Bra-llelujah! Lightly Lined Full Coverage Bra
4
2830 User Reviews
3.3
Best Seller
4
Industry Recognition
3
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best Front Closure Bra For Older Women
WHAT SHOPPERS LOVE
The Bra-llelujah! Full Coverage Bra has earned the reputation as one of the softest, most luxurious bras in the SPANX Collection—and for good reason. The invisible underwire design is made from a blend of nylon and elastane that feels as good as it looks.
MORE TO KNOW
This bra features SPANX Smart Stretch Straps, which provide a perfect balance of support and flexibility without digging into your skin.
More Colors
Inclusive
ThirdLove 24/7 Classic Perfect Coverage Bra
Overall Score
4.4
08
ThirdLove 24/7 Classic Perfect Coverage Bra
4.4
31547 User Reviews
3.3
Best Seller
3
Industry Recognition
3
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best T-Shirt Bra For Older Women
WHAT SHOPPERS LOVE
From the memory foam straps that eliminate digging to the no-show double-layer back that stays invisible under clothes, the 24/7 Classic Perfect Coverage Bra from ThirdLove offers the perfect blend of comfort and support.
MORE TO KNOW
This bra is designed with memory foam cups that mold to your shape while discreetly hiding nipples for an all- around smooth look.
More Colors
Inclusive
Truekind Daily Comfort Wireless Shaper Bra
Overall Score
4.45
07
Truekind Daily Comfort Wireless Shaper Bra
4.29
56975 User Reviews
5
Best Seller
4
Industry Recognition
0
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best Bra With Extra Wide Straps For Older Women
WHAT SHOPPERS LOVE
The Daily Comfort Wireless Shaper Bra claims to cater to all kinds of body types and eliminate digging and bulging. So, how does it deliver on all these promises with just one design? Here's how: It has no wires, extra-wide straps, and just the right amount of compression.
MORE TO KNOW
If your bra doesn't fit, Truekind will exchange it for free within 60 days of your purchase.
More Colors
Inclusive
Underoutfit The Comfort Shaping Bra
Overall Score
4.5
06
Underoutfit The Comfort Shaping Bra
4.7
18983 User Reviews
5
Best Seller
3
Industry Recognition
0
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best Wireless Bra For Older Women
WHAT SHOPPERS LOVE
The Comfort Shaping Bra is a hybrid between a classic bra and a bralette. Made from a soft blend of nylon and spandex, this bra provides flattering support without any uncomfortable digging. That said, it's worth noting that the straps aren't adjustable (the band is, though).
PROMISING REVIEW
"I was skeptical about this bra as I tried several bras similar to this one and they were all either rigid and uncomfortable or didn't provide enough support. This is the first bra I've found that you can barely feel that also offers support and makes me look like myself again after breastfeeding. I could sleep in this bra. I am amazed. I went back to buy more right away."
More Colors
Inclusive
Knix WingWoman Contour Bra
Overall Score
4.5
05
Knix WingWoman Contour Bra
4.2
1128 User Reviews
5
Best Seller
3
Industry Recognition
3
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best Extra Side-Coverage Bra For Older Women
WHAT SHOPPERS LOVE
Knix said it best: "Wireless just got sexy." The WingWoman Contour Bra is a rare style that combines a plunging neckline and molded cups with a wire-free design. Plus, its four-way stretch fabric provides the breathing room you need to stay comfortable all day and night.
MORE TO KNOW
This bra is designed with extra coverage on the side and back of the band to reduce the potential for sideboob and/or bulging.
More Colors
Soma Enbliss Bralette
Overall Score
4.6
04
Soma Enbliss Bralette
4.5
8826 User Reviews
3.3
Best Seller
4
Industry Recognition
4
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best Bralette For Older Women
WHAT SHOPPERS LOVE
Say hello to your new favorite bra—or, bralette? The Enbliss Bralette is a highly reviewed, hardware-free style that's designed with a V-neckline in the front and back so you can wear it with all kinds of tops (and even some dresses). Not to mention the brushed fabric is so soft that you probably wouldn't mind falling asleep in this bra.
MORE TO KNOW
Soma's website mentions that the band on this bra is designed to be firm. If you'd like a softer, slightly less supportive feel, opt for a size up from your usual.
More Colors
Inclusive
Vanity Fair Full Figure Beauty Back Smoothing Bra
Overall Score
4.65
03
Vanity Fair Full Figure Beauty Back Smoothing Bra
4.23
60433 User Reviews
5
Best Seller
4
Industry Recognition
3
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best Full Coverage Bra For Older Women
WHAT SHOPPERS LOVE
The Beauty Back Full Coverage Bra is designed for all-day comfort, thanks to its lightly padded, contoured cups that offer full coverage and gentle support. Whether you're wearing a T-shirt or silky blouse, this bra's smooth, invisible neckline ensures a seamless look.
MORE TO KNOW
The bra is made from a double knit fabric which hugs close to the body and promises to smooth and minimize bulges. The leotard back design helps keep straps securely in place, while the front-adjustable straps and hook-and-eye closures offer a customizable fit that’s easy to wear.
More Colors
Inclusive
Harper Wilde Bliss Bralette
Overall Score
4.8
02
Harper Wilde Bliss Bralette
4.6
6219 User Reviews
5
Best Seller
4
Industry Recognition
4
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best Soft Bra For Older Women
WHAT SHOPPERS LOVE
With a barely-there feel and incredible softness, the Harper Wilde Bliss Bralette is so comfortable that it's easy to forget you’re even wearing it. It's made without foam, wires, or padding—just durable microfiber fabric construction that gives you lift without sacrificing comfort.
MORE TO KNOW
While this bra is true to size, if you want a more relaxed, less compressive fit, you'll want to size up for all-day comfort.
More Colors
Inclusive
Honeylove CrossOver Bra
Overall Score
4.85
01
Honeylove CrossOver Bra
4.4
13395 User Reviews
5
Best Seller
5
Industry Recognition
4
Social Buzz
About Our Scoring System
In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.
Best Bra For Older Women Overall
WHAT SHOPPERS LOVE
One of the most lovable aspects of Honeylove's CrossOver Bra is its adjustability. The length of the straps is adjustable, but you can also opt to crisscross them in the back for added support (or to sneak them under a racerback tank top). Also, this bra has a wireless, bonded underbust that provides pain-free lift, support, and coverage.
PROMISING REVIEW
"I finally gave in and thought I’d try one of these bras because I’ve seen them all over Instagram. So glad I did! This bra is INCREDIBLY COMFORTABLE! In all my many years on this planet, I’ve never had a bra that felt this good to wear. I’ve been an underwire gal most of my life and this bra holds things up well without any discomfort whatsoever. Thank you for coming up with this wonderful product! I’d give you ten stars if I could!"
More Colors
Inclusive
The Latest